2023 Social Media Image Sizes for All Networks [CHEATSHEET]

Social media picture sizes appear to alter continuously.

One second you’ve the right cowl web page in your account. The following, it’s been resized and appears all pixelated and improper.

It doesn’t assist that details about official dimensions and picture sizes is tougher to seek out than a civil dialogue on politics on Fb.

However, it’s not troublesome for those who seek the advice of this information to social media picture sizes on all vital social media platforms!

Beneath are the latest social media picture dimensions, as of January 2023.

Instagram picture sizes

Instagram helps horizontally and vertically oriented photographs. It additionally nonetheless helps sq. photographs, which was what the platform was recognized for when it first launched.

This will increase your model’s choices. However it additionally makes picture dimensions just a little trickier to get proper. Observe these pointers to ensure your photographs find yourself wanting their greatest.

Instagram profile image measurement: 320 x 320 pixels

Instagram profile images are displayed at 110 x 100 pixels, however the picture recordsdata are saved at 320 x 320 pixels, so be sure to add a picture that’s least that large.

Regardless that the scale are in a sq. format, Instagram profile images are displayed as a circle. Be certain any parts you need to give attention to within the photograph are centered in order that they don’t get cropped out.

Instagram put up sizes (feed images):

• Panorama: 1080 x 566 pixels
• Portrait: 1080 x 1350 pixels
• Sq.: 1080 x 1080 pixels
• Supported side ratios: Wherever between 1.91:1 and 4:5
• Beneficial picture measurement: Width of 1080 pixels, top between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Suggestions:

• If you need your photographs to look their greatest on Instagram, goal to add a picture that’s 1080 pixels broad.
• Once you share an Instagram picture that’s sized over 1080 pixels, Instagram will size it down to 1080 pixels.
• In the event you share a photograph that has a decision decrease than 320 pixels, Instagram will measurement it as much as 320 pixels.
• In case your picture is between 320 and 1080 pixels broad, Instagram will preserve that photograph at its unique decision, “as long as the photo’s aspect ratio is between 1.91:1 and 4:5 (a top between 566 and 1350 pixels with a width of 1080 pixels).”
• In case your uploaded Instagram picture is a unique ratio, the platform will robotically crop your photograph to suit a supported ratio.

Useful resource: Discover ways to edit Instagram photos like a pro.

Instagram photograph thumbnail sizes:

• Show measurement: 161 x 161 pixels
• Beneficial add measurement: 1080 pixels broad

Suggestions:

• Keep in mind that Instagram shops variations of those thumbnails which might be as massive as 1080 x 1080.
• To future-proof your Instagram feed and keep away from pixelation, add photographs which might be as massive as attainable.

Instagram Tales picture measurement: 1080 x 1920 pixels

Suggestions:

• That is a facet ratio of 9:16.
• Importing a picture with a smaller pixel measurement (however the identical side ratio) means the Story will buffer shortly.
• In the event you don’t use this ratio, the Story may present with unusual cropping, zooming, or depart massive sections of the display clean.
• Instagram Reels use this identical sizing.

Useful resource: Take your Instagram Tales to the subsequent degree with these free templates.

Instagram carousel picture sizes:

• Panorama: 1080 x 566 pixels
• Portrait: 1080 x 1350 pixels
• Sq.: 1080 x 1080 pixels
• Side ratio: panorama (1.91:1), sq. (1:1), vertical (4:5)
• Beneficial picture measurement: Width of 1080 pixels, top between 566 and 1350 pixels (relying on whether or not the picture is panorama or portrait)

Instagram Reels sizes:

• 1080 x 1920 pixels
• That is a facet ratio of 9:16.
• Cowl photograph: 1080 x 1920 pixels
• Remember the fact that Reels are cropped to a 1:1 picture in your profile feed and a 4:5 picture within the residence feed.

Instagram adverts picture sizes:

• Panorama: 1080 x 566 pixels
• Sq.: 1080 x 1080 pixels
• Minimal width: 320 pixels
• Most width: 1080 pixels
• Supported side ratios: Wherever between 1.91:1 and 4:5

Suggestions:

Picture sizes for Instagram Tales adverts: 1080 x 1920 pixels

Suggestions:

Twitter picture sizes

Tweets that embody photographs persistently get extra click-throughs, extra likes, and extra Retweets than non-image Tweets. The truth is, Tweets with visible content material are three times more likely to get engagement.

So, selecting the right images and creating great visual content for Twitter issues. And, in fact, that features getting Twitter picture sizes proper.

Twitter picture sizes for profile images: 400 x 400 (really helpful)

• Minimal picture measurement: 200 by 200 pixels
• Most file measurement: 2MB

Twitter header photograph measurement: 1500 x 500 pixels (really helpful)

Suggestions:

• To future-proof the picture, it’s greatest to make use of the utmost measurement.
• Header photographs are cropped to a facet ratio of three:1.
• Remember the fact that the way in which header photographs show modifications relying on the monitor and browser getting used.

Twitter photographs sizes for in-stream images: 1600 x 900 pixels (really helpful)

• Minimal measurement: 600 by 335 pixels
• Beneficial side ratio: any side between 2:1 and 1:1 on desktop; 2:1, 3:4 and 16:9 on cellular
• Supported codecs: GIF, JPG and PNG
• Most file measurement: As much as 5MB for images and GIFs on cellular. As much as 15MB on the internet.

Twitter card picture measurement:

Twitter acknowledges when a Tweet features a URL. Twitter then crawls that web site, pulling in content material, together with a Twitter picture for the abstract card. (This is how it all works, by the way.)

• Minimal measurement: 120 x 120 pixels
• Supported codecs: GIF, JPG, PNG
• Most file measurement: 1MB

Suggestions:

• You’ll be able to check what your Twitter abstract card will appear like and see a preview utilizing the card validator.
• There’s a range of different Twitter cards, so additionally a variety of sizes. In addition to the common abstract playing cards, there are abstract playing cards with massive photographs, app playing cards and participant playing cards.

Twitter picture sizes for adverts:

• Single and multi-image tweets: Minimal 600 x 335 pixels, however use bigger photographs for the most effective outcomes.
• Web site card picture: 800 x 418 pixels for 1.91:1 side ratio. 800 x 800 for 1:1 side ratio. Max file measurement of 20MB.
• App card picture: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
• Carousels: 800 x 800 pixels for 1:1 side ratio. 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 20MB for 2-6 picture playing cards.
• Direct Message card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.
• Dialog card: 800 x 418 pixels for 1.91:1 side ratio. Max file measurement of 3MB.

Useful resource: Discover extra data right here on how to advertise on Twitter.

Fb picture sizes

Fb updates its design and picture dimensions continuously. The very best technique to future-proof your model’s content material is to all the time add the highest-quality picture you possibly can. Follow Fb’s really helpful file codecs for the most effective outcomes.

Fb profile image measurement: 170 x 170 pixels (on most computer systems)

Your Facebook profile picture will show at 170 x 170 pixels on desktop. However it would show as 128 x 128 pixels on smartphones.

Fb picture sizes for canopy images: 851 x 315 pixels (really helpful)

• Show measurement desktop: 820 x 312 pixels
• Show measurement smartphone: 640 x 360 pixels
• Minimal measurement: 400 x 150 pixels
• Best file measurement: Lower than 100KB

Suggestions

• To keep away from any compression or distortion, add a JPG or PNG file.
• Use the really helpful pixel sizes for the quickest load instances.
• Profile footage and canopy images with logos or textual content work greatest when uploaded as a PNG file.
• Don’t drag to reposition when you’ve uploaded your cowl photograph.

Useful resource: Get extra recommendations on creating great Facebook cover photos.

Fb timeline photograph and put up sizes:

Fb robotically resizes and codecs your images when they’re uploaded for the timeline to be 500 pixels broad and to suit the 1.91:1 side ratio.

However keep away from pixelation or gradual load instances by remembering these sizes:

• Beneficial measurement: 1200 x 630 pixels
• Minimal measurement: 600 x 315 pixels

Suggestions:

• If you’re sharing 2-10 photographs in your model’s Fb put up utilizing the carousel show, photographs must be 1200 x 1200.
• It is a 1:1 ratio.

Fb occasion cowl photograph picture sizes: 1200 x 628 pixels (really helpful)

Suggestions

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Fb picture sizes for panorama or 360 images:

Suggestions

• Fb robotically acknowledges and processes these photographs primarily based on “camera-specific metadata present in images taken utilizing 360-ready gadgets.”
• Recordsdata for these Fb photographs may be as much as 45 MB for JPEGs or 60 MB for PNGs.
• Fb recommends utilizing JPEGs for 360 images and guaranteeing recordsdata aren’t larger than 30 MB.

Fb picture sizes for Fb Tales: 1080 x 1920 pixels (really helpful)

Suggestions

• Fb Tales take up the total display of a cellphone. That’s a facet ratio of 9:16.
• Don’t select a picture with a width smaller than 500 pixels.
• For Tales with textual content, think about leaving 14% of the highest and backside text-free. (That’s 250 pixels.) That means any call-to-action gained’t be lined by your model’s profile photograph or buttons.

Fb picture sizes for adverts:

• Sizes for Fb Feed adverts: No less than 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Sizes for Fb Proper Column adverts: No less than 1080 x 1080 pixels. Minimal measurement 254 x 133 pixels. Ratio 1:1. (Bear in mind: These are a desktop-only advert format.)
• Fb picture sizes for Immediate Articles: No less than 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Picture sizes for Fb Market adverts: No less than 1080 x 1080 pixels. Ratio 1:1. Most file measurement of 30 MB.
• Picture sizes for Fb Search: No less than 1080 x 1080 pixels. Minimal measurement 600 x 600 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Fb picture sizes for Sponsored Messages: No less than 1080 x 1080 pixels. Ratio 1.91:1 to 1:1. Most file measurement of 30 MB.
• Sizes for Messenger inbox adverts: No less than 1080 x 1080 pixels. Ratio 1:1. Minimal measurement 254 x 133 pixels. Most file measurement of 30 MB.
• Sizes for Messenger Tales adverts: No less than 1080 x 1080 pixels. Ratio 9:16. Minimal width of 500 pixels.

Useful resource: Right here’s extra data on how to advertise on Facebook.

LinkedIn picture sizes

Once you use LinkedIn for business — whether or not it’s through your private profile or an organization web page — pairing your LinkedIn updates with photographs has persistently been proven to extend feedback and sharing.

Follow the really helpful sizes beneath for greatest outcomes. And all the time be sure to have a look at your profile and content material on a number of gadgets earlier than finalizing.

LinkedIn picture sizes for profile images: 400 x 400 pixels or bigger (really helpful)

Suggestions

• LinkedIn can accommodate images as much as 7680 x 4320 pixels.
• And it might deal with recordsdata as much as 8MB, so add as massive as you possibly can to future-proof.

LinkedIn picture sizes for profile cowl images: 1584 x 396 pixels (really helpful)

Suggestions

• Be certain your file is smaller than 8MB.
• Cowl images are cropped in a different way on cellular and desktop. Be certain to view your profile on each sorts of show earlier than finalizing.

LinkedIn picture sizes for firm pages:

• Firm brand measurement: 300 x 300 pixels
• Web page cowl picture measurement: 1128 x 191 pixels
• Life tab primary picture measurement: 1128 x 376 pixels
• Life tab customized modules picture measurement: 502 x 282 pixels
• Life tab firm images picture sizes: 900 x 600 pixels
• Sq. brand: No less than 60 x 60 pixels

Suggestions

• When posting picture updates to your organization web page, be sure to make use of PNG or JPG photographs.
• Use a facet ratio of 1.91:1.
• The really helpful LinkedIn put up measurement is 1200 x 628 pixels.
• This LinkedIn picture sizing additionally applies to LinkedIn Showcase pages.

LinkedIn picture sizes for weblog put up hyperlink photographs: 1200 x 627 pixels (really helpful)

LinkedIn customized picture measurement for sharing a hyperlink in an replace: 1200 x 627 pixels (really helpful)

When pasting a URL into an replace, an auto-generated thumbnail picture could seem within the preview if one is out there, together with the article or web site title.

However, you possibly can customise it by clicking the Picture icon beneath the textual content field and choosing a photograph out of your laptop.

Suggestions:

• The picture ought to use a 1.91:1 ratio.
• Greater than the minimal of 200 pixels broad.
• If the picture width is lower than 200 pixels broad, it would seem as a thumbnail on the left facet of the put up.

LinkedIn picture sizes for adverts:

• Firm brand measurement for adverts: 100 x 100 pixels
• Highlight adverts brand measurement: 100 x 100 pixels
• Highlight adverts customized background picture: 300 x 250 pixels
• Sponsored content material photographs: 1200 x 627 pixels (1.91:1 side ratio)
• Sponsored content material carousel photographs: 1080 x 1080 pixels (1:1 side ratio)

Pinterest picture sizes

Pinterest profile picture measurement: 165 x 165 pixels (really helpful)

Suggestions

• Keep in mind that your profile photograph will probably be displayed as a circle.

Pinterest picture measurement for profile cowl photograph: 800 x 450 pixels (at minimal)

Suggestions

• Attempt to keep away from inserting a portrait photograph into the quilt photograph spot.
• As an alternative, use a panorama photograph with a 16:9 side ratio.

Pinterest picture sizes for Pins:

• Side ratio: 2:3 (really helpful)
• Sq. pins: 1000 x 1000 pixels
• Beneficial measurement: 1000 x 1500 pixels
• Max file measurement: 20MB

Suggestions

• Protecting the two:3 side ratio ensures your model’s viewers sees all of the picture’s particulars on their feed.
• On the feed, Pins are displayed with a hard and fast width of 236 pixels.
• If you wish to create Pins with a unique side ratio, know that Pinterest crops photographs from the underside.
• Each PNG and JPEG recordsdata are accepted.

Pinterest picture sizes for collections Pins:

• Side ratio: 1:1 (really helpful) or 2:3
• Beneficial measurement: 1000 x 1000 pixels or 1000 x 1500 pixels
• Max file measurement: 10MB

Suggestions

• This format seems as one primary picture, above three smaller photographs.
• All photographs should have the identical side ratio.
• Collections seem in feeds on cellular gadgets.
• Each PNG and JPEG recordsdata are accepted.
• Collections may also be an advert format on Pinterest.

Pinterest picture measurement for Story Pins:

• Side ratio: 9:16
• Beneficial measurement: 1080 x 1920 pixels
• Max file measurement: 20MB

Pinterest picture sizes for adverts and carousels:

• App set up adverts: Similar specs as normal Pins. A 2:3 side ratio is really helpful. 1000 x 1500 pixels really helpful.
• Carousel Pins and adverts: A side ratio of both 1:1 or 2:3. 1000 x 1500 pixels or 1000 x 1000 pixels really helpful. As much as 5 photographs may be included in a carousel.
• Procuring adverts: Similar specs as normal Pins. A 2:3 side ratio is really helpful. 1000 x 1500 pixels really helpful.

Useful resource: Get some recommendation on how to use Pinterest for business.

Snapchat picture sizes

Snapchat adverts picture measurement: 1080 x 1920 pixels (at minimal)

• Side ratio: 9:16
• File kind: JPEG or PNG
• Most file measurement: 5MB

Snapchat Geofilter picture measurement: 1080 x 1920 (at minimal)

• Side ratio: 9:16
• File kind: JPEG or PNG
• Most file measurement: 5MB

Useful resource: How to Create a Custom Snapchat Geofilter

YouTube picture sizes

YouTube profile photograph measurement: 800 x 800 pixels (really helpful)

Suggestions

• Be certain the main target of your photograph is centered for greatest outcomes.
• Recordsdata must be JPEG, GIF, BMP or PNG. Animated GIFs gained’t work.
• Photographs will render at 98 x 98 pixels.

YouTube banner picture measurement: 2048 x 1152 pixels (at minimal)

• Side ratio: 16:9
• Minimal space for textual content and logos with out being reduce off: 1235 x 338 pixels
• Most file measurement: 6MB

Useful resource: How to make the best YouTube channel art (plus 5 free templates).

YouTube video measurement: 1280 x 720 pixels (at minimal)

Suggestions

• YouTube recommends that movies supposed on the market or rental have the next pixel rely: 1920 x 1080 pixels.
• YouTube requires movies to be 1280 x 720 pixels with the intention to meet HD requirements.
• It is a 16:9 side ratio.

YouTube thumbnail measurement: 1280 x 720 pixels

TikTok picture sizes

TikTok profile photograph measurement: 20 x 20 pixels (minimal measurement to add)

Suggestions

• Whereas 20 x 20 is the minimal add measurement, add the next high quality photograph for future-proofing.

TikTok video measurement: 1080 x 1920

Suggestions

• The best side ratio for Tik Tok movies is 1:1 or 9:16.

Why is it vital to get social media picture sizes proper?

Social media entrepreneurs have to get many issues proper when creating visible content material for social media.

You’ve obtained to ensure any photographs you employ don’t defy copyright laws. In the event you don’t have unique imagery, you’ve obtained to seek out high-quality stock photos. And also you’ve obtained to determine which tools out there can help elevate your social media images.

On prime of that, you’ve obtained to get your social media picture sizes proper. And getting that proper is de facto vital as a result of:

• It avoids pixelation and awkward picture stretching. And avoiding that retains your photographs wanting skilled.
• Your images will probably be optimized for every social channel’s feed. This will help improve engagement.
• It ensures your viewers sees the total photograph. Incorrect sizing may reduce off a few of your model’s messaging.
• It might probably future-proof your content material. Being in-the-know with social media picture sizes now may imply much less work in your model sooner or later, when community change up how photographs show once more.

When constructing posts in Hootsuite, you by no means have to fret about getting the picture measurement improper. You’ll be able to add and refine your photographs utilizing Canva’s enhancing instruments proper inside the Hootsuite dashboard. And the very first step of the method is choosing a network-optimized measurement in your picture from a drop-down menu.

Right here’s the way it works:

1. Log in to your Hootsuite account and head to Composer.
2. Click on on the purple Canva icon within the backside proper nook of the content material editor.
3. Choose the kind of visible you need to create. You’ll be able to choose a network-optimized measurement from the drop-down checklist or begin a brand new customized design. 

4. Once you make your choice, a login pop-up window will open. Check in utilizing your Canva credentials or observe the prompts to begin a brand new Canva account. (In case you have been questioning — sure, this function does work with free Canva accounts!)
5. Design your picture within the Canva editor. 
6. Once you’re executed enhancing, click on Add to put up within the prime proper nook. The picture will robotically be uploaded to the social put up you’re constructing in Composer.

Start your free 30-day trial. You can cancel anytime.

Don’t really feel like memorizing all this data? Simply resize your social media photographs for publication by Hootsuite Compose, which incorporates up-to-date picture dimensions for each social media community.

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