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200+ Free Instagram Templates to Save HOURS of Work

Admin by Admin
June 6, 2023
in Social Media Marketing
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200+ Free Instagram Templates to Save HOURS of Work
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Hey [insert your name here]!

You should be drained from all that [insert exhausting work task here].

Let’s make your job at [insert company name here] slightly simpler: this weblog put up incorporates over 200 templates for Instagram, so that you don’t have to start out your content material from scratch.

Scroll on to search out templates for Instagram posts, carousels, Tales, Reels, contests, inner experiences and extra. They’re all free, and every one could be edited as little or as a lot as you favor.

In case you simply need to swap out a photograph and edit some textual content, go forward. In case you’d moderately manipulate the heck out of it so it’s unrecognizable from the unique template, be our visitor.

These Instagram templates are specifically crafted to make design and enhancing easy, so you possibly can commit extra of your treasured time to [insert enjoyable activity here].


Craft perfect posts in seconds

OwlyWriter AI instantly generates captions and content ideas for every social media network. It’s seriously easy.

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200+ Instagram templates for 2023

15 Instagram put up templates

Let’s begin with the fundamentals: 15 Instagram templates for participating, inventive feed posts. These templates are notably helpful for those who’re trying to talk text-based data in a singular means (let’s not do screenshots of the notes app, celeb apology-style). They’re finest suited to notable quotes, lists of information and giveaways.

These posts are created by way of Canva, a free platform that makes designing graphics virtually criminally straightforward (and that you should use straight from Hootsuite Composer when constructing your posts).

Instagram post templates

Merely select a template, edit the suitable textual content fields (and swap out the pictures on your personal pictures or stock images) after which obtain the graphic by way of the “Share” button within the prime proper nook of the display.

Get the Instagram post templates

72 Instagram Story templates

These 4 Instagram Story themes every include 18 totally different templates for Tales — that’s 72 templates in whole. Discover pre-designed Tales for model information, Q&As, founder quotes, product bulletins, new launch teases, polls, video games and music right here.

Instagram story templates

These themes and the templates inside are additionally created by way of Canva—simply obtain the file(s) when you’re completed, and story away.

Get the Instagram Story templates

10 Instagram collage templates

Can’t select which picture to put up? A collage is the indecisive social media supervisor’s dream. This free template package gives 5 collage templates for Instagram posts and 5 collage templates for Instagram Tales.

Instagram collage templates

The totally different themes supplied for each posts and Tales vary in type from funky and shiny to impartial and minimal—choose the one which most accurately fits your model and get began (similar to those above, these collage templates are made in GOAT design platform Canva).

Add your personal pictures by dragging and dropping them into Canva’s “Uploads” subject, positioned on the left aspect of the display.

Get the Instagram collage templates

4 Instagram Reels templates

Instagram Reels are a superb methodology for selling your small business, however you don’t should be a video professional to place them collectively. These 4 templates for Instagram Reels help you add your personal inventive, and you may edit the textual content or video size to fit your advertising targets.

Instagram Reels template

Every of the themes above incorporates templates for various video types: suppose product launches, recipes and vlogs. Edit them utilizing (you guessed it) Canva, then obtain and put up.

Get the Instagram Reels templates

5 Instagram Reel cowl templates

By default, Instagram Reels may have you choose a canopy from a nonetheless out of your Reel. However you may as well add a extra participating (and sure, much less blurry) Reel cowl — here’s how to do it.

Plus, these 5 Reel cover templates will help get you began: they’re easy, lovely and informative.

Instagram reel cover templates

Simply decide a method, and also you’re lined — actually.

Get the Instagram Reel cover templates

20 Instagram carousel templates

On common, IG carousel posts get three times more engagement than single-image posts: use that to your benefit with these 20 templates for Instagram carousel posts. This useful resource incorporates 5 totally different themes, and every theme has 4 totally different templates.

Instagram carousel post templates

Select from carousel themes which can be shiny and daring, floral and serene, impartial and minimal and extra. Design it up utilizing Canva.

Get the Instagram carousel templates

Instagram giveaway template

Instagram has guidelines relating to giveaways and promotions—ensure you’re following all of them (and together with all the data it is advisable make your contest run easily) utilizing this Instagram giveaway template.

This template is textual content solely, so simply copy and paste, then change the suitable information. There’s additionally a template for Fb and Twitter giveaways, plus a complete “Contest Guidelines” template that you would be able to add to a touchdown web page.

(Searching for giveaway inspo? Right here’s 11 Instagram contest ideas which can be assured to get your followers overvalued).

Get the free social media contest template

30 aesthetic Instagram Story background templates

Say you’ve already acquired some kickass content material — generally, all you want is an attention-grabbing background to essentially make your put up stand out. Listed below are 30 aesthetic Instagram Story background templates to stage up your recreation.

Instagram aesthetic story background template

You may obtain these templates as they’re and put textual content or photos overtop by way of Instagram’s in-app enhancing, or edit them inside Canva for extra choices.

Get the Instagram Story background templates

Instagram analytics report template

This template is for making the massive boss proud. Use it internally to report on the success that your model has reached on Instagram (because of the wonderful social media administration you’re doing, after all).

Instagram analytics report template

The 28-slide presentation consists of area to report in your targets, methods, knowledge monitoring and extra (just like the “Success Snapshot” pictured above). Simply make a replica of the slideshow and enter your personal model’s information. This template has a number of alternatives for creativity—insert your personal branding, photos and colour palette for an additional wow issue.

Get the Instagram report template

15 Instagram advert templates

Advertising on Instagram could be extremely profitable, however provided that your advertisements are superior (nobody likes a boring or annoying advert). Use certainly one of these 15 Instagram ad templates to create participating advertisements that make customers need to provide you with all their cash.

Instagram ad template

That is one other Canva template: to make use of, decide the design type that resonates with you most, then exchange the textual content with your personal copy and the pictures with your personal. You may play with textual content color and style, too.

Get the Instagram ad templates

20 Instagram DM templates

DMs are the place pals are made. And in addition the place enemies come to complain. Direct messages on Instagram can grow to be overwhelming shortly (except you utilize Hootsuite’s Inbox for simple DM administration), and typing out a person reply for every messenger is tremendous time-consuming.

These 20 Instagram DM templates can take among the stress off. The templates embody choices for welcome messages, connecting with influencers, responding to FAQs and questions on contests, replying to each constructive and adverse suggestions and even recommendations for how one can finish a DM dialog.

To make use of this template, simply copy and paste (the “Welcome” messages make a terrific computerized reply—you possibly can set that up, too).

Get the Instagram DM templates

Scorching tip: Ensure to learn and reread these messages earlier than sending them in a direct message, guaranteeing that you’ve got edited the entire required fields. The embarrassment of by chance protecting in one thing like [enter name of your brand] will maintain you up at evening.

11 Instagram bio examples

This isn’t a template, technically, however these 11 examples of excellent Instagram bios function useful inspiration. Use this to get steering on what data is finest to incorporate, applicable emojis, how one can incorporate a name to motion and extra.

Instagram bio examples

Get the Instagram bio examples

Instagram caption generator

One other non-template template: Hootsuite’s Instagram caption generator can write compelling captions for you (take that, Chat GPT). Describe the picture or video you’re posting, decide a method, and also you’re golden.

Instagram Caption Generator

Decide a method from the dropdown checklist, describe your put up, and let AI write your caption for you.

Please notice: You’re solely chargeable for use of any content material generated utilizing this instrument.

The caption types you possibly can decide from embody every part from pleasant and enjoyable to grumpy and formal. There’s additionally Actual Housewife, Emo Teenager, Gen Xer… really a who’s who of social media characters.

Instagram username generator

Right here’s another instrument that’s even higher than a template. This AI-powered username generator will provide you with 10 Instagram handles primarily based on a couple of bits of details about your account and/or enterprise.

Username Generator

Inform us about your self and let AI provide you with username recommendations for you.


Please notice: You’re solely chargeable for use of any content material generated utilizing this instrument.

Instagram engagement charge calculator

Monitor how properly the templates above are working utilizing Hootsuite’s Instagram engagement rate calculator. Decide a put up to guage, sort within the numbers of likes, new followers, feedback, shares and so forth. and let ‘er rip.

This can be a pretty easy calculator, and Hootsuite’s acquired lots more equations for those who’re trying to discover extra particular details about your efficiency on the ‘gram.

Instagram storyboard template

In case you’re posting a number of Instagram tales per day, and your tales have complicated particulars like hyperlinks, tags or music included, meet your new favourite instrument: the Instagram Story storyboarding template.

Instagram storyboard template

This template means that you can plan and observe your Instagram Tales, and ensures that you simply and your crew are on the identical web page (there’s a spot to designate a “story poster” of every story).

For extra on how one can use a storyboard to make your Insta Tales seamless, read this.

Get the Instagram storyboard template

Love these Instagram templates? Save much more time on social media with Hootsuite. From a single dashboard, you possibly can handle accounts on all main networks, schedule posts, have interaction your viewers, enhance efficiency, and extra. Attempt it free at present.

Get started

Develop on Instagram

Simply create, analyze, and schedule Instagram posts, Tales, and Reels with Hootsuite. Save time and get outcomes.





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