WeCanTrack Review 2023 – Features, Tips, Pros & Cons

Affiliate entrepreneurs who additionally run web sites perceive the significance of monitoring conversions and attributing them precisely to the right sources.

Nonetheless, this job can show to be fairly difficult with regards to monitoring which pages transformed, which session the conversion belongs to, and which visitors supply was the important thing driver. Frustration begins to set in, and the necessity for an answer turns into obvious.

Fortuitously, there may be excellent news on the horizon.

Because of developments in monitoring software program, affiliate entrepreneurs and web site publishers can now merge their wants and discover a answer.

One such answer is WeCanTrack.

Key Takeaways:

• WeCanTrack is an efficient answer for web site publishing associates, however it isn’t as helpful for media-buying associates.
• It permits you to look carefully into web site periods and correctly attribute conversions based mostly on visitors supply, touchdown web page, funnel, and extra.
• There isn’t a choice to create media shopping for campaigns for monitoring, though you should utilize it to trace direct clicks from advert networks to your affiliate hyperlink with no redirect.
• The worth of the plans is a bit steep based mostly on the bounds set for clicks, transactions, and periods.

For these enjoying within the internet online affiliate marketing and web site publishing fields, monitoring could make or break your success.

That is the place WeCanTrack is available in — a robust instrument that guarantees to make monitoring a breeze, even for these with little expertise.

On this WeCanTrack evaluate, we’ll talk about the ins and outs of this instrument and discover each function to see if it lives as much as its title.

After all, there are some downsides to Wecantrack as effectively, however we’ll get to these later. For now, let’s discover all the advantages this instrument has to supply and see if it’s actually well worth the hype.

What’s WeCanTrack?

If you’re bored with making an attempt to trace your web site’s conversion knowledge throughout a number of platforms, then look no additional than Wecantrack. This all-encompassing analytics platform affords every part you want for consolidating knowledge, attributing conversions, and integrating with affiliate networks.

And with at the moment over 5,000 related web sites, it’s clear that Wecantrack is shortly changing into the go-to selection for web site publishers because it powers profitable advertising and marketing partnerships and gives a simplified strategy to monitoring clicks and conversions.

With Wecantrack, customers can simply monitor varied forms of money-making affiliate websites, together with comparability, coupon, content material, blogs, and cashback websites. However that’s not all — this nifty instrument also can monitor apps that use affiliate hyperlinks, direct-linked campaigns run utilizing Google Procuring, or e-mail advertising and marketing.

Whereas nonetheless just about in its infancy, WeCanTrack is an bold monitoring instrument that gives lots of promise. Let’s take a more in-depth take a look at every function, so you may determine for your self if it’s well worth the funding.

WeCanTrack Options

WeCanTrack gives loads of options to verify knowledge processing and monitoring conversions are as simple and hassle-free as potential. From the dashboard to the combination capabilities, this instrument is designed for effectivity and accuracy.

Conversion Knowledge Monitoring

The system is developed to make amassing conversion knowledge a breeze through the use of APIs and Postbacks, although it additionally accepts imported Google Sheet information and CSV uploads.

With just some clicks, you may join your affiliate applications, networks, and direct partnerships and begin receiving a full overview of all of your conversions in WeCanTrack’s dashboard. These knowledge are introduced in a clear and clutter-free method, thereby avoiding confusion.

As soon as your web sites are built-in, WeCanTrack routinely provides click on IDs to your affiliate hyperlinks in order that your conversion knowledge could be attributed to your visitors shortly and precisely.

A number of Monitoring Choices

To precisely monitor your web site or app visitors, you may select from any of the out there monitoring choices:

WordPress Plugin

By monitoring periods and clicks in your web site and matching them along with your fee knowledge from affiliate applications, WeCanTrack can provide the perception it’s essential to optimize your efficiency utilizing this plugin. Plus, you gained’t have to fret about manually including parameters to your affiliate URLs or utilizing subIDs, because the plugin will try this for you.

Javascript tag

That is the only monitoring choice and is completed by getting the JS tag offered when establishing web sites in WeCanTrack. This JS tag should be positioned at your web site’s header.

Any modifications you make to the web site’s data and settings with the monitoring platform will mirror on this JS tag, so be sure you take away the outdated JS tag and change it with the brand new one when updating.

Clickout API

Designed to uncloak URLs on the server-side, this highly effective instrument takes affiliate hyperlinks and consumer knowledge and registers them in a complete database.

As soon as click on data has been recorded, the Clickout endpoint returns a modified hyperlink with a novel clickID embedded within the subID parameter. Utilizing this modified URL ensures that each one conversions are correctly attributed to the unique click on.

Public Clickout API

That is much like Clickout API, besides the uncloaking course of occurs on the shopper facet.

That can assist you determine what monitoring choice to decide on, WeCanTrack gives this helpful information:

Analytics and Connection Instruments Integrations

With the flexibility to seamlessly combine platforms comparable to Google Analytics, Knowledge Studio, BigQuery, and Zapier into your account, you’ll have all the knowledge you want in a single handy location. This integration affords a holistic view of information from all of the platforms, permitting companies to streamline their connections, knowledge assortment, and evaluation.

Advert Community Integrations

WeCanTrack permits you to join with 14 completely different advert networks, together with Google adverts, Microsoft adverts, and Fb adverts. However that’s not all. With WeCanTrack, you may also monitor direct visits and natural visitors. This implies you may see precisely how individuals are participating along with your web site, whether or not they’re coming in by means of an advert or discovering you on their very own.

The opposite advert networks that may be related are:

• Tiktok adverts
• Snapchat/Snap adverts
• Taboola
• Outbrain
• Adsterra
• Propeller Adverts
• MGID
• RevContent
• TrafficStars
• Evadav
• PopAds

See additionally: Ad Networks Reviews

Affiliate Community Integrations

WeCanTrack‘s Affiliate Community Integrations function is a savvy marketer’s dream come true: boasting of over 300 affiliate applications and networks to select from. The probabilities are nearly limitless with this spectacular vary of choices.

And if that wasn’t sufficient, WeCanTrack additionally affords the flexibility to manually add conversions or hyperlink as much as Google Sheets for knowledge coming from direct partnerships. No extra misplaced or unaccounted-for transactions!

Customized Knowledge Attribution

If you’re bored with having fragmented affiliate knowledge that makes it obscure the total image of your buyer’s journey or why they’re leaving your website, then the Customized Knowledge Attribution function is right here to unravel that drawback.

By making use of metadata and customized parameters, this instrument helps you hyperlink inside knowledge with visitors knowledge, offering a complete overview of your buyer’s habits. Acquire full transparency along with your knowledge and make smarter, data-driven selections to optimize your enterprise methods.

Automated Affiliate Hyperlink Cloaking

Have you ever ever hovered over a hyperlink solely to see a protracted, complicated affiliate hyperlink staring again at you? It’s sufficient to make you wish to click on the again button and retreat to the protection of Google. However worry not; WeCanTrack’s Automated Affiliate Hyperlink Cloaking function has arrived to save lots of the day for web site publishers.

With the usage of their WordPress Plugin, you’ll be capable to masks your URL with ease, leading to a extra seamless searching expertise in your viewers.

WeCanTrack Pricing

Whether or not you’re simply beginning out otherwise you’re an skilled affiliate marketer, WeCanTrack has the plans and pricing that will help you optimize your efforts and obtain success.

There are three completely different choices to select from, so there’s one thing for each kind of affiliate.

The primary is the Small Affiliate plan, beginning at simply €59 ($61). This plan affords 20 community accounts, and 500 transactions, together with 25,000 clicks and 100,000 periods. These metrics, mixed with 18 months of information retention and real-time reporting, make it an ideal starter choice.

However for those who’re anticipating extra clicks or periods, the Medium Affiliate plan is usually a good choice. It permits connecting an infinite variety of community accounts, with 5,000 transactions, 125,000 clicks, and half one million periods. It even permits Knowledge Studio integration, API studies on gross sales, in addition to customized e-mail studies. All of this for a month-to-month charge of €129 ($133).

Lastly, there’s the Superior Affiliate plan priced at €279 ($287), however with limitless community accounts and considerably greater limits. It accepts as much as 50 thousand transactions, 750 thousand clicks, and three million periods. This plan consists of all options in Medium Affiliate Plan, plus Google BigQuery Integration and Superior Help.

Understand that you will get two months off if you pay yearly.

If the costliest common plan will not be sufficient, you may all the time contact help and achieve entry to a Customized Priced Plan whose limits and options rely in your wants.

Nonetheless, if by any probability you exceed your plan’s limits, there aren’t any overages funds. As a substitute, there are two choices out there to you:

• activate autoscaling and permit the platform to routinely improve you to the subsequent greater plan; or
• don’t activate autoscaling and simply enable the platform to cease monitoring your visitors.

Methods to Use WeCanTrack

WeCanTrack affords a 15-day free trial for anybody who desires to see how their platform works. I recommend you give it a attempt to see for your self. That can assist you alongside, right here’s a fast information to how the platform works.

However first, it’s essential to create your account.

Now that’s carried out, let’s get began.

Dashboard

Initially, you’ll be confronted with a dashboard that instructs you to attach your affiliate networks, web sites, and visitors sources.

Finally, although, this dashboard will change to present you a complete take a look at the campaigns you might be at the moment working.

Right here’s what it should appear like ultimately:

On the high, you’ll see widget bins, which offer you an summary of your web site’s efficiency over a particular interval. You’ll have a fast view of the next:

• gross sales
• commissions
• sale quantity
• clicks
• periods
• CTR (Click on Via Charge)
• ECPC (Earned Fee per Click on)

You’ll additionally see colourful graphs that present a visible overview of a very powerful metrics: periods, clicks, gross sales, and commissions.

Observe: If you wish to see how the platform exhibits studies with out having to attach your on-line properties to it, then head over to the Demo Dashboard, which may give you a fast take a look at how the dashboard and studies work when reside.

Viewing Experiences

WeCanTrack’s Report part is a vital instrument for anybody trying to dive deeper into their collective knowledge. There are 4 centered studies that you could view.

• Transactions – This part affords a complete take a look at your transactional exercise — briefly, your affiliate conversion knowledge.
• Advertisers – This one is for advert networks and visitors sources and their particular person performances.
• Community Accounts – That is the place you see an summary of the efficiency of the affiliate applications or networks that you simply at the moment work with. If in case you have multiple account per community, this may be helpful.
• Affiliate Networks – Much like the community accounts, besides it places collectively the info of all of your accounts per community.
  

However that’s not all. WeCanTrack additionally affords customized studies made precisely in your wants. You solely want to succeed in out to the help workforce for help.

Enabling Integrations

You’ve the possibility to show particular integrations on or off in your WeCanTrack account. Simply head over Options within the left pane, and Allow/Disable choose options.

These integrations embrace analytics and advert networks.

The next platforms could be built-in:

• Google Analytics UA Integration
• Google Analytics 4 Integration (BETA)
• Google Adverts Integration (by way of Google Analytics) – enabled routinely and tracks periods from Google Adverts when Google Analytics has been built-in.
• Google Adverts Integration
• Microsoft Adverts Integration
• Fb Adverts & Pixel Integration
• Knowledge Studio Integration, Customized & E-mail Experiences
• Google BigQuery Integration
• Reporting API & Webhooks
• TikTok Adverts Integration
• Snapchat Adverts Integration
• Taboola Integration
• Outbrain Integration
• Revcontent Integration
• PropellerAds Integration
• Adsterra Integration (BETA)
• PopAds Integration
• MGID Adverts Integration (BETA)
• EVADAV Integration (BETA)
• TrafficStars Integration (BETA)
• Zapier Integration (by way of webhook)

Particular integrations can both be out there for you or not, relying on the plan you select.

Including Affiliate Networks

To begin monitoring affiliate conversion knowledge, click on on Knowledge Supply on the left pane after which select Affiliate Networks on the drop-down. You’ll be proven greater than 300 affiliate applications on the listing.

You possibly can scroll by means of the entire listing for the community or program you wish to add, or you may merely kind the corporate’s title on the search bar.

After you have discovered the best one, click on on the cardboard. Then click on on the + Add New Account. If you happen to selected an associates program that makes use of Tapfilliate, you’ll see the next:

You’ll be requested for the Community Account Title, tags, whether or not you need it enabled or not, and the advertiser title. As soon as carried out, click on on Generate Postback URL and place this in your affiliate account.

With some affiliate applications or networks, you’ll be told that the one choice to attach is by way of Postback URL. Therefore, the method will probably be precisely as proven above.

Some networks could be added by way of API and Postback URL. While you select a community that permits this, you’ll first be requested to decide on between the 2.
If you happen to select API, you’ll be requested in your login credentials.

There’s additionally the choice so as to add your Writer ID, Private Entry Tokens, and Property ID for some networks.

In actuality, the distinction within the methods you may add an affiliate community relies upon upon the connection necessities of the community you’re employed with, so that you’ll discover various choices.

Including Web sites

That is the place you add your on-line properties.

Step 1: Begin by clicking Knowledge Supply, then choosing Web sites within the submenu. From there, kind within the URL of your web site and hit Add.

Step 2: On the subsequent web page, present your web site’s important data, comparable to your Google Analytics and Fb Pixel IDs, Microsoft and Google Adverts tag IDs, and entry tokens, if relevant. It’s as much as you to determine which further data you wish to present, given that each one of them are optionally available.

If you happen to present full particulars, the higher the platform can monitor the visitors or periods in your web site.

Step 3: Subsequent, click on on Present extra integrations so as to add monitoring IDs wanted for particular advert networks that you’ve enabled in your account (refer again to enabling integrations above). Do that solely in case you are sending visitors from these advert networks to this specific web site.

The fields proven right here will probably be based mostly on the integrations you may have enabled. As an illustration, for those who activate PopAds within the platforms, it’s essential to add PopAds AID within the appropriate area to trace all visitors coming from this advert community.

Step 4: Do you utilize WordPress? Be certain that to let WeCanTrack know by choosing the best choice. If you happen to use WordPress, it is suggested that you simply set up WeCanTrack’s WordPress Plugin in your web site. We’ll talk about extra on that later.

For now, let’s assume you don’t use WordPress, so select “No.”

Step 5: Subsequent, click on on “Present Superior settings” to view further choices. These choices embrace auto-tagging, IP anonymization, and different settings that may have an effect on correct monitoring.

When you’re carried out, click on Save & Combine, and voila!

Step 6: WeCanTrack will give you the Javascript snippet that it’s essential to then add to your web site’s head tag.

Putting in the WordPress Plugin

Putting in WeCanTrack’s WordPress plugin has by no means been simpler. Through the use of this plugin, you may simply monitor and analyze your web site’s visitors since it should routinely add the Javascript tag for you.

To put in, first get the plugin here. You possibly can obtain the file and add it to your WordPress-based web site, or you may seek for WeCanTrack within the WordPress plugins listing.

After set up, activate the plugin and go to the WeCanTrack plugin’s settings.

Come again to your WeCanTrack dashboard and head over to Knowledge Integrations after which API to get your API key.

Return to your web site and fill within the API key within the area offered.

Set your plugin standing to “Allow” and click on on “Replace & Save”.

As soon as the hot button is verified, the WordPress plugin will routinely place WeCanTrack’s JS tag in your web site, making it simpler than ever to trace the exercise on all of your pages.

Now let’s transfer again to Step 4 of “Including a Web site” above.

This time round, as an alternative of selecting “No,” select “Sure” to point that you’re utilizing a WordPress web site.

When you click on on “Save and Combine,” as an alternative of seeing the JS tag, you can be proven this web page:

You’re good to go since we have now already added the WordPress plugin to the web site.

Checking Integrations

When you’re carried out including Javascript or the WP plugin to your web site and inputting the mandatory tokens, API keys, or different account identifiers in your integrations, you may guarantee they’re correctly arrange by clicking on Knowledge Integrations on the menu, then choosing Platforms.

Click on on any of the platforms you wish to verify.

Let’s say I needed to see if my PopAds is all set for the web site I beforehand added.

As you may see, the property standing “Pop Adverts AID” is in inexperienced, which suggests

WeCanTrack is able to monitor visitors on this web site coming from PopAds. If it’s in crimson, it means it’s not prepared, and it’s essential to edit your web site settings by clicking on the “Edit Properties” button.

Now that’s all it’s essential to set issues up in WeCanTrack. You possibly can count on to see knowledge are available in when you ship visitors to your web site.

WeCanTrack Professionals and Cons

From its skill to seamlessly combine with a number of platforms to its environment friendly monitoring system, there are a number of benefits to utilizing this instrument. Nonetheless, it’s vital to additionally contemplate potential drawbacks, comparable to the associated fee and limitations of its options. For this WeCanTrack evaluate, we deem it vital to weigh either side earlier than making a call.

Professionals:

• Enables you to precisely monitor and attribute web site conversions based mostly on clicks, periods, and visitors sources — successfully eliminating guesswork.
• Has a WordPress plugin that routinely tracks all affiliate hyperlinks in your web site with out the necessity to add or edit code.
• Permits you to cloak affiliate hyperlinks in your web site routinely.
• Presents CSV or Google Sheets integration for monitoring conversions from direct partnerships.
• Integrating advert networks, affiliate applications/networks, and analytics platforms (like Google Analytics) is straightforward.
• Supplies consolidated knowledge and extra centered studies as wanted.

Cons:

• Solely a handful of advert networks could be built-in, and a few integrations usually are not out there on the bottom plan.
• The variety of clicks or periods per plan is a bit low in comparison with different trackers within the trade. Even the transactions allowable per plan are restricted. If you happen to exceed the bounds of your plan, you’ll routinely be charged the subsequent plan (if autoscale billing is enabled), or monitoring will cease (if autoscale billing is disabled). With different monitoring platforms, you’ll merely be charged for overages.
• Monitoring direct-linked campaigns is feasible, however they can’t be segregated based mostly on campaigns.
• Stats replace hourly, so don’t count on real-time knowledge.

WeCanTrack Verdict

After completely testing WeCanTrack, the decision is in: this affiliate tracking platform is a top-of-the-line choice for precisely monitoring web site visitors and affiliate conversions. It’s best utilized by associates who focus on web site publishing.

Nonetheless, we don’t advocate it for media-buying associates because it lacks many of the functionalities needed for media consumers to observe their paid adverts.

WeCanTrack FAQs

What’s WeCanTrack?

WeCanTrack is an all-in-one monitoring, analytics, and reporting answer for web sites of any measurement. It permits you to get an in depth view of your buyer’s journey from begin to end, offering insights into how customers work together along with your digital properties.

How does WeCanTrack work?

WeCanTrack collects knowledge from a wide range of sources, comparable to net pages, cell apps, advert networks, analytics platforms, and extra with a purpose to construct a complete image of consumer habits and related conversions.

This knowledge can then be used to create studies and insights that will let you higher enhance your advert campaigns and your web sites.

What are the advantages of utilizing WeCanTrack?

WeCanTrack affords highly effective analytics and reporting capabilities that may assist enhance buyer acquisition, retention, gross sales conversion charges, and far more. It additionally gives versatile customization choices so you may tailor it to suit your particular enterprise wants.

Is WeCanTrack simple to arrange?

It takes a little bit of getting used to, however when you discover ways to do it, the method turns into simpler.

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