Whether or not somebody is listening for the primary time or the fiftieth time, you all the time wish to remind them what your present is all about. A podcast intro is about extra than simply making a catchy jingle. It is a instrument that lets you hook listeners from the very begin of your present. It ought to persuade them to hearken to your podcast episode right through.
The query is: what do all wonderful podcast intros have in frequent?
If you wish to provide you with a podcast introduction that can stick within the minds of your listeners, here’s what it is advisable to know.
What to Embrace in a Nice Podcast Intro
Each good podcast intro has among the similar options that ought to be thought-about customary, from intro music to teasers. Within the first 5 minutes of your podcast, 20 to 35 percent of your viewers will bounce out of your episode. This implies your intro must be spectacular.
Listed below are the seven important elements of a great podcast intro that can make individuals wish to tune in to your present for its entirety.
1. Podcast Intro Music for Extra Engagement
One of many first issues it is best to contemplate when placing collectively a podcast intro is your soundtrack. Intro music is a good way to stay within the minds of your audience. The vibe of your music ought to match the tone of the present. Assume upbeat pop music for leisure or slower and extra severe music for a real crime podcast.
If you cannot afford to have a musician create a jingle only for you, there are tons of audio clips and music libraries on the market that let you discover the proper intro music for a low value. You can too discover royalty-free music on websites like Pixabay Music or attempt one of many best AI music generator choices.
Greater than 95 percent of podcasts have intro music, so make sure you contemplate discovering the proper tunes to your good podcast intro.
Wish to hold individuals listening all the way in which till your podcast outro? The most effective podcast intros give some clues as to the nuggets of knowledge conveyed all through the episode. You may resolve to provide a small sound clip of what is to return to hook listeners from the beginning.
A teaser tells your viewers precisely what they may study or acquire perception on from listening to your present.
When you have a visitor on at present’s episode, introduce them right here and let individuals know what you may be speaking about. A teaser does not all the time imply it is advisable to reveal the largest moments of your podcast episode within the first few moments. It simply implies that you clue listeners into what they may hear.
Teasers are particularly necessary if you may be posting your podcast to YouTube.
3. Fundamental Data
Do not forget that your intro ought to embody the essential details about your present, together with a podcast identify. That is nice for branding and lets new listeners perceive who you’re and what your present gives. Good podcast intro templates ought to provide you with area for:
- Podcast identify and your identify
- Background data on you because the host
- Why this present issues
- Who ought to be listening to your podcast
- The place to seek out extra data like present notes
4. Transient Overview of What the Podcast is About
Along with sharing the essential data in your podcast intro script, you must also have a fast tagline or deal with that lets individuals know what your present is all about. It ought to be brief and candy, a phrase or sentence your listeners can bear in mind later.
This can be a excellent place to introduce the issue your episode seeks to unravel and tease the answer that you’ve got on provide.
A tagline is a superb place to make clear what your present is about in case your identify is a bit more ambiguous. Some podcast hosts will discover that the identify of their present tells everybody every thing they should learn about its content material. If that is so, you possibly can skip the tagline.
5. Introduce Listeners to Who You Are or Who Your Company Are
In all podcast intro examples, it is best to introduce who you’re and why your opinion issues. This does not essentially imply that you simply want a PhD in your topic space to broadcast your opinion or details. You can be a interest fanatic or work in a selected business that qualifies you to share perception into a singular discipline.
Your viewers desires to get to know you irrespective of who you’re. All the time introduce your self with a short overview of your expertise, historical past, or different related achievements.
You must also take this time to introduce who your visitors are. This can be a excellent place to hook listeners and inform them why at present’s episode is price tuning in to. Possibly they’re material specialists, have severe expertise in a brand new space, or have hidden knowledge to impart to your viewers.
Do not be shy about telling individuals why you and your visitors are price a listener’s consideration.
6. What This Episode is About (Drawback and Resolution)
One of the simplest ways to hook listeners is to allow them to know why they need to tune into your present: what downside will you remedy for them? Your audience has distinctive issues that hold them up at evening, whether or not that is time administration, enterprise development, or one thing else totally.
Even when they solely want leisure and leisure, it is best to allow them to know what they may acquire out of your present.
Your podcast intro script does not should reveal each bonus of tuning into your present, but it surely ought to be sufficient to resonate together with your viewers. Take into consideration what they need most out of life (and your podcast). You’ll quickly be tailoring your episodes to the wants of your viewers.
7. Name to Motion
The most effective podcast intros additionally inform your viewers what they should do to listen to extra from you. Particularly for brand spanking new listeners, that is key to getting your content material in entrance of them often. A name to motion might be so simple as leaving a evaluate to your present as a result of it helps others to seek out you.
Nevertheless, it will possibly additionally promote extra development to your channel and different platforms. Encourage individuals to press that subscribe button to be notified when a brand new episode drops, or have them head over to your Fb web page to interact with you extra.
Your name to motion shouldn’t solely be in your podcast intro but it surely must also be listed in your present notes, the place individuals can refer again to it and discover hyperlinks to observe by means of. It can be useful to bookend your present with a name to motion in your outro as properly.
How Lengthy Ought to Your Podcast Intro Be?
You is perhaps attempting to determine the way you’re supposed to suit all of this data into a fantastic podcast intro with out shedding the eye of your viewers or taking on a full fifteen minutes. Bear in mind: your podcast introduction ought to be brief and snappy. Every of the above elements to your intro ought to every take a sentence or so.
Crucial a part of your podcast introduction is the hook to your listeners. In accordance with Search Engine Journal, many individuals will solely hear for the primary ten seconds or so of your present.
Meaning each second of your podcast intros actually counts. Out of your teaser to your introduction, your podcast episodes ought to have intros which are less than 30 seconds.
Meaning you should not pause to play your jingle. As an alternative, it is best to do a voiceover that will get into your episode title and begins to set the tone for the remainder of the episode. Given how rapidly individuals are more likely to bounce out of your present, it is advisable to get into the meat of your episode rapidly.
Get extra data on how long a podcast should be right here.
Podcast Intro Script
In case you’re in search of a fantastic instance of a podcast intro, you may wish to tune into our personal podcast on our YouTube channel. We’ll be breaking down one in all our intro episodes to provide you an concept of how one can create a podcast script to your subsequent episode.
Think about one in all our recent podcast episodes here.
We spend the primary 20 seconds as a teaser for the episode as a complete. Spencer introduces the subject, exhibits listeners why it issues, and offers a touch {that a} answer is perhaps on the horizon for many who tune into the episode.
The remainder of the episode dives proper into the hidden gems. A popup on the display screen shares the identify of the podcast (Area of interest Pursuits) and tells individuals to subscribe. Spencer shares the podcast title after which will get proper into it. That is very totally different than a brand new podcast which may want a extra particular introduction to let individuals know who they’re.
In case you want a extra basic podcast intro script, you may contemplate one thing like this:
A short teaser for this episode quantity with the theme music enjoying within the background.
Thanks for tuning into the present! On this present, we speak about [the main problem of your listeners]. My identify is [your name], and I’ve [experience in your niche area]. This episode goes to share [real tips or insight offered in your episode] with our visitor, [guest name and credentials].
At this time, we will dive proper into this concern so you possibly can [solution you offer].
All of this could take lower than thirty seconds, and you will be on the trail to hooking listeners from the very begin!
Optionally available Gadgets for Your Podcast Intro
An amazing podcast intro is an superior approach to get individuals to hearken to your episode. Nevertheless, there could also be just a few extra issues it is advisable to notice from the beginning of your episode. These will not apply to all exhibits however can apply to some (particularly extra seasoned ones).
Listed below are some optionally available objects to incorporate in podcast intros.
Sponsorship Data
In case you’re fortunate sufficient to begin monetizing your podcast, you may wish to point out podcast sponsors from the outset of your episode. This provides individuals a possibility to know who’s funding this podcast and the way they will additionally assist remedy their distinctive issues.
A extra detailed exploration of your sponsors may come in a while within the episode with a brief clip in an promoting phase at a logical breaking level in your present. Nevertheless, sponsors may respect or require a point out from the start of your present.
Disclaimers
Relying on the content material of your episode, it’s possible you’ll wish to make clear that your present isn’t an alternative to skilled assist. For instance, you may wish to embody a disclaimer that you simply aren’t an legal professional for authorized points, a therapist for psychological well being points, or an accountant for monetary points.
Even when you do have a few of these credentials, it is best to all the time point out that your episodes aren’t an alternative to skilled, one-on-one assist. In case you provide personalised consultations that permit them to get the assistance they want, together with your contact data or signup sheet in your present notes is a good way to market.
Ultimate Ideas: Creating an Partaking Podcast Intro
Whether or not you put up on Apple Podcasts, Spotify, or wherever in between, it is best to contemplate crafting a streamlined podcast intro that may get individuals excited to hearken to your present. It might set the tone to your podcast visitor, clarify who you’re because the podcast host, and provides them a fast episode preview.
To run a profitable podcast, it is advisable to get individuals to hearken to your present in its entirety. Do not let your intro linger on the expense of entering into the great things. Preserve it brief and candy, and let your listeners hear for the explanation they tuned in within the first place!
Do not forget to maintain tabs in your podcast analytics with Transistor to see how your present will be improved!
