We’re right here to reply, do individuals nonetheless learn blogs? So, let’s get proper to it.
Do individuals nonetheless learn blogs?
Sure, individuals nonetheless learn blogs as we speak (in document numbers) and can nearly definitely proceed studying blogs for a few years to return. In truth, an amazing 77% of Web customers report frequently studying weblog posts based on the most recent blogging statistics.
Nonetheless, regardless of a constant improve within the variety of individuals studying blogs, how we learn them (and the types of content individuals like studying) is altering quite a bit. The typical reader solely spends 37 seconds studying a weblog put up as we speak, which makes clear that most individuals are unlikely to learn a whole weblog put up from begin to end—and as an alternative scan for the knowledge they’re searching for.
So, in case you’re questioning… are blogs nonetheless a factor? Effectively, the proof is evident that individuals do nonetheless learn blogs in document numbers as we speak (and sure bloggers still make money). Nonetheless, it’s by no means been extra necessary to create an awesome scannable content material expertise in your readers—in order that they’ll rapidly find the solutions they’re searching for and transfer on with their busy lives. Having labored as a blogger, enterprise proprietor, author and content material marketer myself, that’s one thing I’ve plenty of expertise with.
Through the years, I’ve been educating 500,000 month-to-month readers how to start a blog on the fitting foot—and one of the necessary points of that course of has change into selecting a blog layout and design that delivers an awesome expertise in your readers… thus encouraging them to return again for extra.
So with that aim in thoughts, let’s discuss just a little extra about how to verify individuals nonetheless learn your weblog.
Do Individuals Nonetheless Learn Blogs? (Is Running a blog Lastly Useless in 2025?)
- Do People Still Read Blogs?
- Why People Read Blogs (Today)
- Best Practices for Designing a Blog People Will Read
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Alright, now let’s dig just a little deeper into the query of do individuals nonetheless learn blogs? and naturally, look at whether or not or not running a blog is lastly useless in 2025. After it’s all mentioned and accomplished, I believe you’ll agree once I say running a blog has had each a wealthy historical past and nonetheless has huge potential for numerous purposes as we head into the longer term. And the most effective half? The cost to starting a blog has gone down considerably over time, to the place pricing for website hosting (your most important price) will run you lower than $50/12 months.
Able to Begin Your Weblog Right now?
Try my final information How to Start a Blog (on the Side) that’s been featured on Forbes, Inc and Entrepreneur.
Why Individuals Learn Blogs (Right now): Sure, Blogs Are Nonetheless a Factor…
To be able to totally perceive why individuals learn blogs as we speak, it helps to have a primary grasp on the history of blogging (particularly with the proliferation of social media, podcasts and YouTube channels as locations the place so many individuals publish prime quality content material nowadays).
Right here’s a quick timeline and overview of the journey running a blog has gone on because it started in 1993:
- 1993: Running a blog formally begins as net browsers are nonetheless younger
- 1994: Justin Corridor begins private running a blog
- 1997: The term “Weblog” is coined and shortly shortened to “weblog”
- 1998: The primary running a blog platform (Open Diary) launches
- 1999: Blogger and LiveJournal launch (with Xanga quickly following)
- 2003: WordPress and TypePad are created
- 2003: Google buys Blogger and launches AdSense
- 2004: “Weblog” turns into the dictionary phrase of the 12 months
- 2005: Vlogging (video running a blog) emerges as YouTube launches
- 2006: HuffPo and Buzzfeed mix information and running a blog
- 2007: Microblogging turns into a pattern (short-form content material advertising on social media)
- 2012: Medium is based (as a free blogging site)
- 2016: WordPress launches the .weblog area extension
- 2025: There are actually over 31.7 million bloggers within the U.S. alone
The the reason why individuals learn blogs have been diverse all through the whole historical past of running a blog. Finally although, on the finish of the day, individuals learn blogs as a result of they’re searching for options to the issues they’ve… and a weblog is commonly top-of-the-line codecs to offer these sorts of options to individuals on-line—whether or not by way of written content material, video or audio.
And whereas social media accounts, podcasts and YouTube channels provide nice locations for serving to individuals on-line, a weblog can accommodate any content format, and it may be used to teach, inform, advocate (in your personal viewpoint), promote a services or products, present assist and a lot extra…
Listed below are only a few of the the reason why individuals nonetheless learn blogs as we speak:
- To search out the solutions to fast questions they’ve
- To study a brand new talent by following together with an in-depth information
- To observe a video tutorial that walks by way of finishing a specific activity
- To comply with together with the teachings of an knowledgeable or influencer inside a specific niche
- To solicit recommendation on a discussion board or within the feedback part of a related weblog
- To get related information, data or updates on native happenings
- To attach with different like-minded people and take part in an internet group
- To determine whether or not or not they need to purchase a services or products they’re contemplating
- To higher perceive how a brand new services or products they just lately bought works
If there’s one thing you may train, inform or clarify to an already present audience of readers, then a weblog is the one of many best autos to do it.
And it’s due to simply how straightforward it’s to start a blog as we speak, that there are tens of millions of individuals getting into the world of running a blog every year (and educating their helpful expertise & experience to others on-line).
Blogs will be prime quality sources of dependable data and academic assets to individuals positioned wherever the world with an Web connection… and for that cause, blogs might be right here to remain for a really very long time.
The Key to Getting Site visitors is Excessive High quality Weblog Content material
Prefer it or not, there’s a race to the highest in content material high quality as we speak. Each blogger (particularly in enterprise running a blog), whether or not established or simply beginning a brand new weblog, is competing with each other to offer the very best weblog content material for his or her viewers. No matter your major blog traffic sources, the kind of weblog content material you determine to spend money on, will make a significant impression on how straightforward it’ll be to draw weblog readers.
Listed below are only a few of the most effective methods to get visitors to your weblog and develop a content material advertising technique:
- SEO (search engine optimization) the place you do keyword research to tell your content material and appeal to readers from search engines like google like Google—simply keep watch over the common search algorithm updates
- Social media platforms like Fb, Instagram, Twitter, LinkedIn, Pinterest, TikTok or Tumblr (notably nice for a meals weblog or journey weblog)
- Visitor posting for different blogs & publications the place your target market exist already
- Starting a podcast (or showing as a visitor on different podcasts)
- Launching your personal YouTube channel and collaborating on movies with YouTube influencers in your blog niche (take a look at my list of profitable niches for extra inspiration)
- Designing lovely infographics that may go viral and appeal to plenty of backlinks & readership spikes
- Rising an e-mail record on Substack (or with your personal self-managed e-mail instrument like ConvertKit or HubSpot)
- Answering questions on Quora or Reddit
- Internet hosting webinars and digital summits (one in all my favourite digital advertising methods)
- Educating on-line programs each in your weblog and for bigger on-line schooling platforms like Udemy & Skillshare
- Doing in-person conferences, native tv appearances, or in any other case (nice for private blogs & model consciousness)
When you’ve found out the visitors portion (and have a rising weblog viewers), it’s time to speak about monetizing your WordPress weblog.
Monetize Your Weblog (and Make Cash as a Blogger)
On common, bloggers make round $45,000/12 months—with most bloggers incomes someplace between $38,440 to $51,906. Nonetheless, there are plenty of variables that’ll affect how a lot cash you make running a blog (and it can take a long time to make money blogging), so let’s set the fitting expectations in your personal worthwhile weblog monetizing efforts.
Listed below are the most effective methods to start out monetizing your weblog from day one:
- Freelancing (Promoting Your Companies): By far the quickest means you can begin to earn cash running a blog, as a result of all it’s essential do is publish some samples of the sort of work product you may create for shoppers (whether or not as a copywriter, designer, developer, marketer, and so forth) & then attain out to pitch these potential shoppers on hiring you for a venture.
- Sponsored Weblog Content material: That is when manufacturers method you (otherwise you method them) and also you earn cash to write down a product assessment or in any other case publish an article that mentions them favorably.
- Affiliate Applications: Affiliate marketing is whenever you suggest one other firm’s services or products to your weblog readers & accumulate a fee for referring these new clients.
- Weblog Ads: Whether or not by way of Google AdSense, one other blog advertising platform like Mediavine, or by way of a self-serve technique, that is whenever you host advertisements in your weblog that readers can click on on.
- Promote On-line Programs: In case you have a talent, course of or workflow you may train different individuals in your running a blog business, then you will have the muse for a course you may train and ship on-line. The very best factor about digital merchandise, is that they’re infinitely scalable and you may make cash out of your course gross sales for years to return.
- Bodily Merchandise: Constructing a bodily product generally is a little riskier (and a extra capital-intensive business idea), however the fitting product can do wonders whenever you’ve scratched an necessary itch in your readers.
- Construct a Software program Instrument: Are blogs nonetheless a factor? Oh yeah. I do know a number of bloggers turned SaaS (Software program as a Service) enterprise homeowners on account of listening to their weblog readers and constructing them instruments that may assist remedy a ache level they’ve.
- Writing (and Promoting) eBooks: For those who’re already inclined towards running a blog as a medium, likelihood is excessive that writing an eBook goes to be one of many first methods to analyze making a worthwhile weblog for your self.
- Launch a Digital Summit: A virtual summit generally is a huge endeavor, however in case you cost attendees (your weblog readers) as if it’s a convention, then you definitely’ll have an awesome path towards monetizing your weblog viewers.
- Artistic Enterprise Partnerships: The sky is the restrict when it comes to what other forms of partnerships you may strike up with different bloggers & companies in your area of interest—together with selling your blog and even buying another blog with present income streams.
- Podcast Sponsorships: For those who diversify your visitors by launching a podcast, then that additionally creates a brand new monetization alternative in your weblog—by internet hosting advertisements for the businesses you’re feeling comfy recommending to your listeners.
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Finest Practices for Designing a Weblog Individuals Will Learn
With nicely over 4 Billion people now utilizing the Web as we speak, there’s additionally an unprecedented stage of competitors to seize the eye of these readers (and supply options to them).
There’s really a race to the highest of the mountain relating to offering more and more helpful, helpful, accessible content material to individuals world wide—and a big a part of that equation is delivering content material in a format that readers need to devour it in.
Take observe from this screenshot of my information about blog layout best practices, the place I’ve a really clear blog headline that describes what my readers will get from the article, a clickable table of contents close to the highest after which a scrolling desk of contents menu that strikes together with them all through the size of the article (making it simpler for them to leap round and discover the solutions they’re searching for) to call simply two reader-focused design components:
Other than the important basis of creating certain you all the time write a blog post that serves a transparent objective and one way or the other delivers worth to your viewers, make sure you comply with these greatest practices (as pulled instantly from my information about designing a blog layout, and right here’s my roundup of 20+ actual life profitable blog examples to study from too):
- Select Fonts You Can Learn
- Set up Your Format for Simpler Entry
- Design Your Weblog Posts to Be Simply Scannable
- Make the most of Excessive-High quality Photos (or Graphics)
- Take into account Web page Load Time
- Embody Compelling CTAs (Calls to Motion)
- The Advantageous Line Between Artistic and Cluttered
- Encourage Engagement
- Model Your Format
- Make Your Format Relate to Your Viewers
And that’s a wrap for as we speak!
Do individuals nonetheless learn blogs? The reply is an amazing sure. For those who make certain to craft a headline that appeals to the viewers you’d like to achieve together with your weblog, then the toughest half is already accomplished! Try my free blog title generator instrument and get tons of weblog headline concepts as we speak.
However you’ll nonetheless must put within the work to ensure you’ve created helpful content material & have a design that’s user-friendly sufficient that readers will care to stay round. It’ll additionally show you how to get extra weblog visitors in case you’re lively on social media, have a podcast and YouTube channel the place you may share your content material.
Have a Query Concerning the Accessibility of Your Weblog?
Ask away within the feedback part under (share a hyperlink to your weblog) and I’ll weigh in with my recommendation on how to verify your weblog is designed so that individuals will nonetheless need to learn it 🙂
You should definitely take a look at all of my FAQs (often requested questions) round beginning and rising a weblog in my information under.
Able to Begin Your Weblog Right now?
Try my final step-by-step information How to Start a Blog (on the Side) that’s been featured on Forbes, Inc and Entrepreneur.
