Digital marketing agency launches into 2023 with fashion-retailer deal

Leeds-based digital advertising company, Modo25, has been employed by a vogue retail consumer to supply internet online affiliate marketing and consultancy companies.

The company has partnered with vogue retailer Yours Clothes to handle the internet online affiliate marketing program throughout all its 4 manufacturers – Yours Clothes, Lengthy Tall Sally, PixieGirl and BadRhino in a number of territories within the UK and EU.

The contract will see the digital advertising consultants develop and implement an associates program through which third-party publishers generate site visitors or results in the style retailer’s merchandise.

Except for delivering digital advertising help to Yours Clothes, the retailer may also profit from utilizing BOSCO™.

Created by Modo25 information scientists, it is a machine-learning platform that helps retailers and companies measure and forecast the success of their natural and paid media channels when in comparison with their opponents.

Emily Bouch, buying and selling supervisor at Yours Clothes stated: “We wished to develop a sturdy associates program throughout all our manufacturers at Yours Clothes in a number of territories which is not any straightforward job.

“After detailed conversations with the group at Modo25, we felt assured of their capacity to ship this with their knowledgeable information, perception, and entry to related business instruments. It’s been nice onboarding the group at Modo25 to help our advertising methods.”

Modo25’s chief govt officer, John Readman, added: “We’re excited to welcome Yours Clothes to our always rising roster.

“Regardless of the turbulent financial occasions, the appointment demonstrates their continued confidence to put money into their advertising methods.

“The in-depth information offered by BOSCO™ built-in with the group’s knowledgeable information means we will ship digital advertising methods that guarantee Yours Clothes is getting worth for each pound they spend.”