Welcome again everybody! It’s Friday, which suggests it’s time for one more episode of the Area of interest Pursuits Podcast.
Lots occurred this week so there’s so much to speak about. Be part of Spencer and Jared as they focus on and analyze the most recent happenings within the web optimization, AI, and content material creation area.
The primary information merchandise they cowl is the Google Core Replace and the truth that it has finally finished rolling out.
How lengthy did it final ultimately? What sort of motion did Jared and Spencer see? Was there a reversal from the HCU? Are there any updates at present underway or coming sooner or later? Tune in and discover out!
Watch the Full Episode
Then Spencer and Jared shift the dialog to a barely extra controversial matter: Sports activities Illustrated allegedly printed a ton of content material written by AI-generated writers.
When the articles have been deemed as doubtlessly AI-generated, the group at Futurism pressed Sports activities Illustrated, which then deleted all the content material and issued a response.
What did they are saying? What do Spencer and Jared take into consideration the scenario? And the way does EEAT play into all of it?
The subsequent matter is how the Canadian authorities has reached an agreement with Google on the On-line Information Act. Google has agreed to pay on-line Canadian publishers round $100 million a 12 months to publish their information content material on Google.
That is clearly a win for information publishers, who’re going to receives a commission, nevertheless it raises some fascinating questions. Why did Google conform to pay? Will different nations observe go well with? Will it transcend information publishers sooner or later?
In additional Google information, the variety of corporations who’ve blocked Google from crawling their websites and utilizing their knowledge for Bard has increased by 180%. Jared and Spencer have talked about this example beforehand, however in that case it was the GPT OpenAI bot; now it’s the case with Google-Prolonged.
What about this text actually riles up the hosts?
Spencer will get particularly riled up sharing that Google Bard is now summarizing YouTube movies. Not solely are you able to get a abstract, however you can even get a transcript. Spencer gave it a check drive with certainly one of his movies.
What was the end result? Was the abstract correct? The result’s fairly humorous, so try the episode to see why.
Transferring alongside, the following matter is X (previously Twitter), and the way some manufacturers have paused their promoting campaigns whereas others have stopped altogether. In consequence, the platform could lose as much as $75 million in advert income by the top of the 12 months.
That is attributable to the truth that Elon Musk is a little bit of a unfastened cannon, he is making offensive statements, and there are additionally plenty of adjustments to the platform.
What does this imply for different advertisers? Might this be a part of Musk’s general technique?
Final however not least is information from Amazon, which has launched a new AI chatbot for corporations. This chatbot shouldn’t be a competitor for consumer-facing chatbots however, relatively, for corporations to make use of for his or her companies. Suppose monetary projections, insurance policies, and procedures.
What’s AWS and the way is it concerned? And what may the title of the chatbot be a reference to? Hearken to the podcast to listen to what Spencer and Jared give it some thought.
Transferring into the Shiny Object Shenanigans portion of the podcast, Spencer talks first about his progress with the Amazon Influencer Program. With 954 movies at present printed, how did he do throughout Black Friday and Cyber Monday?
Jared then shares his progress with this system. Presently, he has 982 movies dwell, however how did he do throughout the large purchasing days? After speaking with different members of this system, Jared additionally has an fascinating principle about the way to enhance earnings throughout this era subsequent 12 months.
He additionally talks briefly about Weekend Progress, progress, and new developments.
As for his or her Bizarre Area of interest Websites, Spencer goes first with Katie Goes Platinum—a website that’s extra distinctive than it’s bizarre. Katie paperwork the method of letting her hair grey gracefully and seeks to encourage others.
She’s received advertisements and digital merchandise, to not point out a YouTube channel and a bit that includes her internet tales. Some research reveals that again in 2020, she was incomes $6k monthly from her website—a determine that has most certainly elevated since then.
Jared’s Bizarre Area of interest Website is Hood Maps, which creates humorous maps for various cities. He and Spencer take a more in-depth take a look at just a few of them and share among the entertaining descriptions.
This DR41 web site doesn’t have any show advertisements nevertheless it does rank for 50k key phrases. However how does it gather the descriptions for therefore many maps? And is it making any cash?
And that brings us to the top of a jam-packed episode. See you subsequent week when Spencer and Jared sort out the most recent headlines and serve up extra data and inspiration.
transcription
Spencer: Hey everybody. Welcome again to this week in area of interest pursuits information. And I believe we have got a superb one right here in the present day, Jared. Uh, we’ve a ton of reports matters to undergo, uh, a number of. And so there’s going to be numerous fast hits right here within the information. Uh, after which a pair that we spent a bit of bit extra time on as a result of I believe they’re extra pertinent to publishers or extra fascinating to content material creators.
Uh, after which in fact, we will transfer on to our shiny object shenanigans. I am going to simply let the cat out of the bag. We will be speaking. Amazon Influencer. We’re proper right here in Black Friday, Cyber Monday week simply completed. And so we will share a few of our outcomes. Um, large numbers. That is all I am going to say.
Uh, and so, um, we’ll share precisely what is going on on there. After which we will carry it residence with our bizarre area of interest websites. We have got a few good ones, a few enjoyable ones. Uh, I’ll simply say that I’ve met the person who owns. This bizarre area of interest website that I will carry up in the present day. And so a really distinctive factor.
Uh, so keep tuned, uh, for that. However to begin with, Jared, how are you doing in the present day?
Jared: I am doing effectively. I imply, you form of teased it a bit, nevertheless it’s fascinating to see what number of, simply what number of information objects there are to speak about after we simply completed black Friday and cyber Monday, and none of our information matters need to do with black Friday or cyber Monday, that is how a lot we’ve
Spencer: to get by way of.
That may be very true. Yep. Our, our solely form of information about black Friday is, is our, uh, shiny objects. Yeah. And so. That is good.
Jared: It is good when shiny object stuff is noteworthy sufficient to indicate up on a Black Friday
Spencer: dialogue. That is precisely proper. That is a superb factor. That is a superb factor. Uh, so, you understand, first off, uh, is information that the Google Core replace completed.
The November Google Core replace. It completed simply, uh, two days in the past, I suppose. Uh, it took, what was the time? , it often takes A month! It took a month! Oh my goodness! Yeah, I used to be simply 26 days.
Jared: Wow. We introduced it on the podcast 4 weeks in the past, I consider
Spencer: Wow, that is an extended one. It
Jared: was actually, I imply, what’s, what’s I do not, I might theorize a lot.
Possibly we cannot get our November December replace as a result of this one took so lengthy, I do not
Spencer: know. Possibly so, yeah, often it has been about two weeks, like 14 days, I believe. The 2 earlier Core Updates for this 12 months
Jared: have been two weeks. I believe this is the place the Core Updates are all the time
Spencer: Yeah. Very fascinating. So 26 days, perhaps that is probably the most noteworthy factor of this core replace is that it took so lengthy to roll out as a result of I did not see any main, um, fluctuations in my web sites.
Um, I do not know in the event you’ve seen something in your finish or heard any chatter happening. What have you ever
Jared: heard? Uh, positively noticed motion on consumer web sites. Um, uh, numerous it did not see, so I did not see consumer associated stuff. I did not see a lot motion from HCU restoration. So I noticed purchasers and most of my purchasers are extra E com or service companies.
They don’t seem to be like your typical area of interest website. Uh, though we do have a few of these, however noticed some those who perhaps had a bit of decline in say the August core replace or the October core replace. We positively had a pair that recovered after which grew past that. Um, noticed two purchasers that went down a bit on this November replace by a bit, I imply, 10 to twenty % that had one in each August and October core updates.
Um, I did see because it pertains to area of interest websites, some dialog in John Dykstra’s fats stacks neighborhood about someone who had a full restoration from the HCU. Posted screenshots and all the things.
Spencer: And so, uh, this text right here on search engine land, you understand, form of verifies that saying that what they noticed, they noticed, uh, that it was fairly large in variety of phrases, uh, of web sites that noticed rating volatility.
Proper. And so it seems to have been a reasonably large one. Um, so perhaps I lucked out or did not luck out. It did not appear to influence my websites an excessive amount of, uh, which I am all the time simply proud of. Yeah. Yeah, if issues just about, uh, so, in order that’s about it, I believe for the Google November core replace, simply form of a fast hit right here when it comes to it completed.
Verify your websites. See if there’s something that you are able to do. The one factor perhaps to level out is that the November. Google evaluations replace continues to be happening. So these have been overlapped, uh, at present. So there may be that replace nonetheless occurring. After all, as a result of why would not you? After all. Yeah. Google likes to maintain issues fascinating.
Uh, however perhaps we’re achieved for the vacations for updates. Let’s uh, hope so. You and I each form
Jared: of each agreed like that one’s positively coming. I do not know. I am a bit of extra reticent on that, however I imply, let’s be trustworthy. Why would I modify my thoughts now? I nonetheless, I am nonetheless bullish on it. I nonetheless assume one other one’s going to come back.
Spencer: We’ll have a Christmas Eve current, uh, maybe, uh, coming. There you go. Christmas Eve.
Jared: It should, it’ll hit.
Spencer: Yeah. Would not that be good? Uh, okay. Effectively, this subsequent topic, uh, seems like a bit of bit greater one, a bit of bit extra controversial when it comes to, um, what, what persons are seeing. There’s numerous chatter about.
What occurred right here. So I am going to soar into it. Um, in fact, I will, as quickly as I share this, I’ve received a giant advert. Okay. So on futurism. com, they reported that sports activities illustrated printed articles by pretend AI generated writers. After which within the subtitle, fairly good. We requested them about it they usually deleted all the things.
Uh, and that is just about what it feels like occurred. In order a, I learn by way of this text, they discovered authors like this is an instance. That is drew Ortiz that did not have any social media presence in any respect. You could not discover Ortiz apart from what he had written on sports activities illustrated. com. After which they did some extra analysis.
They discovered his profile picture. Was a picture that’s on the market on generated photographs on an AI generated photographs web site. So very, numerous telltale indicators that, Hey, that is an AI generated creator. After which they spoke to some folks that did not need to say who they have been and say, yeah, numerous these articles are positively AI generated.
Sports activities Illustrated has printed a number of articles. Which are AI generated which might be utilizing pretend authors with AI, um, photos. After which, uh, so Futurism reached out to Sports activities Illustrated, Sports activities Illustrated did not reply at first, however they did delete all of the articles that have been questionable that had form of been introduced up.
So all of the content material, all of the authors that have been AI have been deleted. Uh, after which, so the opposite facet of the story is that, uh, sports activities illustrated did reply and, uh, the total quote is right here. I will not learn it aside from they mainly say, Hey, we have licensed content material. We mainly have had a contractor, Advan commerce, they usually printed articles for me, for us.
Uh, and we did not understand that they have been utilizing AI generated. , folks and content material. And so sports activities illustrated is making an attempt to say, Hey, we’re harmless right here. We employed someone it is their fault and we have eliminated all their content material and we’ll not be working with them anymore. So there’s the story. What do you assume?
I,
Jared: we have been ready for the ball to drop on one thing like this. I imply, for readability right here, it feels like sports activities illustrated is form of. Doing what I do as a residing, like they’re hiring an company to supply content material for them and whether or not it has been explicitly talked about and it was damaged or whether or not it was not explicitly addressed the contract didn’t appear to have readability round the usage of AI and this.
Advan, uh, group, which I used to be, I’ve them up on my display right here. There’s not a lot on them on-line. This Advan group clearly was doing stuff that they weren’t overlaying their tracks very effectively. And so it is, it does carry the sunshine for all of us. Definitely the, the, the dangers and rewards of utilizing contractors and different corporations to assist us as we develop our enterprise, even all the way down to constructing out our, our particular person web sites.
, we do not know if our writers are utilizing AI. Um, there are AI checkers and we might get that entire debate and all that. However the level is like this. Attention-grabbing backlash that is created as a result of there wasn’t transparency across the AI. And I believe that is actually the core of the article is the transparency ought to Sports activities Illustrated, if they’d identified, ought to or not it’s publicly mentioned that is AI or not?
And are you allowed to publish AI content material with out saying that it is AI to folks? Proper?
Spencer: Proper. Precisely. It is, you understand, it seems like while you’re a serious company like Sports activities Illustrated, um, or others which were caught, you understand, CNET, Bankrate. Um, others owned by Crimson Ventures and, you understand, there’s BuzzFeed.
Anyhow, while you’re a serious company like this, you most likely ought to be disclosing issues a bit of bit extra readily, particularly in the event you’re gonna put up pretend authors, pretend photos. That seems like
Jared: The pretend creator factor appears extra egregious to me than the pretend Sure. Sure, and it isn’t, I imply, AI contest. Sorry.
Yeah. Freudian slip there, however, um, uh, just like the pretend creator. I agree. Like that’s one step additional once more. We’re simply speaking about how we really feel like there is no knowledge to counsel it’s, however I really feel precisely what you are saying. That large companies, I do not assume they’re towing the road fairly proper. And this text and the backlash man that received created is displaying that, however you are, you are proper.
What’s one factor to publish AI content material and make out prefer it’s actual people, proper? It is one other factor to have a pretend creator profile on a serious company. And by the way in which, I do know you did not point out it, however, uh, it was discovered that, um, sports activities illustrated who’s owned by. The sector group, it was additionally discovered that that is occurring on the road.
One other publication below the world teams. That is form of occurring in all of their manufacturers, proper? Not simply on this one remoted incident.
Spencer: Yep. And what’s fascinating. Um, one other simply tidbit of data is I, I do know a few those who have labored for form of, um, gaming sports activities, on-line gaming. Um, uh, they, they’ve labored at SEOs at these corporations.
They usually, they are saying that, man, they, the businesses they work to be used a ton of AI generated or AI assisted content material. I am guessing we all know the
Jared: identical individual and also you’re precisely proper.
Spencer: Most likely, most likely so. And, um, I, I do not know that there is something mistaken with that. And, and I do not know if that firm discloses or, or, you understand, how that each one goes, however I’ve to think about this is a matter that.
Many corporations past Sports activities Illustrated are grappling with or have embraced. I imply, it seems that most of those corporations have simply embraced, embraced when it comes to we will publish AI content material. Um, however I really feel like once more, the road was most likely crossed when it comes to, Hey, we’re creating pretend folks and never telling anyone.
We’re making readers assume, Oh, this, this Ortiz man, no matter it was, um, is actual. Drew Ortiz, you are proper. After which there was different examples, proper? The flip facet is
Jared: it is, it is the wild, wild West with all of this. And the way as a model, have you learnt the place the road is till you form of cross it? Proper. I’m wondering if internally these manufacturers are like, nobody is aware of what the road is when it comes to what persons are prepared to simply accept or not settle for.
And the way do we all know that line till we cross it? Possibly that is a part of the technique and long run studying what AI, the place AI’s position is in an organization like the world group. Possibly corporately talking, it is like, effectively, let’s hold pushing the boundaries till we cross a line that from a PR standpoint, from an engagement standpoint, from a readership standpoint, we really feel we have crossed too far.
After which there is a line now we’ll stick inside it.
Spencer: Proper. And I do not know what sort of articles they have been writing, but when they have been web optimization centered, I do know numerous the chatter on Twitter was like, okay, Google. Now, how do you are feeling about this content material? You’ve got received a really authoritative web site. Publishing AI content material.
Are you continue to rating it? The place’s your EAT, proper? You’ve got received pretend creator, no expertise. This
Jared: stuff mustn’t rank in Google’s EAT atmosphere. It completely mustn’t rank. It would not matter if it is on a DR 87 website.
Spencer: Precisely, precisely. And so, uh, it is fascinating to look at as a result of, uh, and we’ve not achieved the research to find out, okay, how effectively is AI content material for sports activities, sports activities illustrated and different corporations rating, however, uh, it is positively
Jared: from element.
com. That is an ideal, it is an ideal factor. Glenn would excel at.
Spencer: Sure. There you go. Glenn. When you’re listening, put collectively an entire research of, uh, yeah, AI generated articles, how they’re rating and is it simply based mostly on Dr. Certain. Feels that method. Yep. So there you go. Sort of a, a really fascinating story, one thing for folks to maintain their eyes on as a result of it is simply going to occur an increasing number of, proper?
There’s going to be extra content material on the market. So. All proper. The subsequent, uh, story that’s, I discover fairly fascinating right here is that the federal authorities reaches take care of Google on on-line information act and that is federal authorities. Canadian. Sure. The Canadian federal authorities. Proper? And so that is CBC information. Um, cbc.
ca, proper? Canadian information. Um, However mainly Google and the federal authorities, they’ve reached a deal on this large on-line information act. It has been happening for some time, mainly the place Google has agreed to pay on-line Canadian publishers as much as or roughly within the vary of 100 million a 12 months to publish their information content material.
On Google, so a win for information publishers. Definitely they’re really going to receives a commission by Google to publish their information content material. Um, I consider there was some form of settlement within the EU as effectively. Um, during the last 12 months or 2, um, that information organizations. Do not quote me for positive, however I appear to recall that there has additionally been some form of, you understand, laws and settlement the place Google goes to pay for information content material, uh, in these nations.
Uh, and so, um, this has occurred. It is, I might say it is very fascinating. , Google’s not paying me for my content material simply but, uh, however they’re in Canada for information, uh, publications. The
Jared: numbers all get a bit of squirrely while you begin including so many zeros on them, however given the conversations we have been having round Google, their income that they make reference previous pot information podcast to, to see that this 100 million looks like, I imply, a, a, a literal drop within the bucket, like nearly like a, a, a.
Uh, an error, a mistake in, in accounting nearly for them, you understand, I imply, like go
Spencer: away, make this downside go away.
Jared: I actually would relatively not pay our attorneys. So this is 100 million. Simply can we, can we simply please simply publish, you understand, and I am being considerably facetious for the file, nevertheless it does really feel like a small quantity.
I learn that the Canadian authorities was asking for 172 million. So perhaps it isn’t that laughable, nevertheless it looks like, I imply, I do not learn about you, Spencer, however I, you understand, I’ve entry to numerous web sites, you understand, work with numerous web sites and the Canadian market is often the quantity Uh, the quantity three site visitors market within the U S markets, proper?
Like, so I really feel like site visitors from Google information in that space is a considerable quantity that Google ought to be involved with. And to get that again for 100 million, looks like 100 million a 12 months looks like a fairly whole lot to me.
Spencer: Yeah, and so it form of begs the query, proper? Are there going to be different nations to observe?
Is there going to be one other domino right here that falls of, uh, both information organizations or does it broaden past simply information publishers, um, the place sooner or later Google is not any, not capable of simply scrape all the things without cost and publish it. Um, I do not know. However, however information is, I believe specifically distinctive, proper?
As a result of it lives on the information app, proper? It actually is content material that Google makes use of of their apps, proper? And so, anyway, it is simply very, very fascinating, uh, growth right here because it pertains to the information.
Jared: And once more, you understand, I believe general, like in case you have to check out it as a content material creator, Um, it is exhausting to take so much from this as a result of each authorities’s completely different and all the things, however Normally, simply form of seeing Google being open to spending cash straight for content material is, uh, most likely not a nasty factor.
Spencer: Yep, precisely. Okay. Effectively, we have got some extra Google information right here. Um, that is associated to, effectively, once more, form of an organization’s probably not enthusiastic about Google crawling their web site, uh, and never getting an entire lot in return. That is the variety of web sites blocking Google prolonged soar 180%. And as I perceive, um, Google prolong prolonged is the standalone product token.
Google launched For, that will help you block barred vertex AI, AI generative APIs. Anyhow, you are mainly blocking. The flexibility for Google to crawl your website and use your knowledge for barred and it is AI fashions. Proper. Um, and in order that’s, yeah, it is, it is jumped 180%. So you bought the New York Instances, Yelp, Conde Nast, um, all their properties, 22 properties and lots of others.
Which are deciding, you understand what, we will simply block, uh, the Google bot so it could possibly’t prepare its AI fashions anymore. And, uh, we, we talked about this for web sites blocking, uh, open AI has, has jumped a ton. We talked about that just a few months in the past as effectively. And so form of large. Looks as if it is changing into nearly the norm is definitely amongst giant companies to only block these AI
Jared: crawlers and to be clear.
Yeah, a pair issues there. Uh, not that you just misspoke, however to only ensure that to drive it residence. That is about blocking the quote unquote Google prolonged bot, which is the standalone product token particularly centered on permitting you to dam BARD, Vertex AI, generative APIs and future generations of these fashions.
So I do consider all these websites nonetheless permit The usual Google bot for search engine for search rating to appropriate. Yeah, sure. And you would be forgiven if you’re pondering, wait, did not they already speak about this? We have referenced this in earlier episodes concerning the GPT open AI bot. That is concerning the Google’s AI bot.
So we have seen this play out with open AI bot. And now we’re seeing it play out with Google bot. Google’s AI bot. Sorry, I am tripping throughout myself right here.
Spencer: There’s so much. There’s so much right here. Um. One different factor that form of bugs me a bit of bit about this search engine land article is, uh, the place did they get this knowledge?
They have one sentence and no attribution. I noticed that! That is in keeping with analysis shared solely with search engine land by the element. com group. That is Glenn. We have already given Glenn additionally two, two shout outs now on the podcast. The place’s the hyperlink? The place’s the love?
Jared: Effectively, I like search engine land, however that is, I I, I’ve printed articles there and, uh, they, that is what, that is how they do issues.
It is simply, come on. I
Spencer: imply, I imply wonderful make it notes. All the entire motive this, the entire motive this text exists apparently, proper? I do not know, is due to element.com Appears like Glen hyperlink, our present notes, .
Jared: Ah, yeah, we are going to, man, I let you know, it could not have not less than been a no observe hyperlink. You bought the information from I, sorry, come on.
That is hilarious. ‘trigger I noticed the very same factor and it drove me nuts.
Spencer: Yeah, I used to be like, Oh, that is cool knowledge. Wait, the place’s the hyperlink? So, all proper. In order that’s, that is the massive information as effectively. Um, issues.
Jared: So associated issues that bug Jared and
Spencer: Spencer. Yeah. Oh boy. If we might, we might go on and on. I believe there’s so much with that, however, uh, I, I received one thing that form of bugs me with, with Google bard that we’re going
Jared: to this.
Okay. That is the factor.
Spencer: Yeah. Yeah. Effectively, , it is going to enter our subsequent information merchandise as a result of, uh, Google barred, um, simply introduced or yeah, it was, I suppose they simply introduced it this week that you could now summarize, uh, YouTube movies, which I believe may be very cool. I believe that is very cool since you could not do that in chat GPT.
You could not pump pop in, um, a URL to YouTube video. Possibly you are able to do it now. Um, I, however I do not assume so. And you may get a abstract, it could possibly write out the transcript. It might something you need proper concerning the YouTube video. You simply pop it in and it crawls it and it provides you all the things. And so I did this, uh, final evening.
Um, so I mentioned, Hey. Uh, I gave it certainly one of my movies, uh, my Google uncover, you understand, video. I simply popped within the first one and mentioned, Hey, are you able to summarize, uh, this for me? And, uh, you understand, it did a superb job of the abstract, apart from one factor. It says the speaker, Nick, share seven examples. And I used to be like, okay, that is fascinating.
Why is Nick? After which it goes on and says it once more. Listed here are among the suggestions that Nick shared. After which it says, Nick additionally shared a free obtain. Like who is that this Nick man, proper? Like why, why is Google Bard pulling out Nick because the creator of this video? And so I requested it, why do you assume the speaker’s title is Nick?
The speaker’s title is Nick. This may be inferred from the next. The speaker introduces himself as Nick initially of the video. It makes use of the I pronoun. And the video was uploaded by Area of interest Pursuits, which is owned by Nick. So who’s this Nick man? And uh, how can I get in contact with him? What’s your center title, Spencer?
Jared: Not Nick. Not Nick.
Spencer: So, I simply thought it was hilarious. I, you understand, I do not know why it is calling me Nick. I, I think, right here was my one hunch, is that my model title is Area of interest. Pursuits. Ah,
Jared: see I hadn’t made that
Spencer: connection. And perhaps, perhaps they assume area of interest is Nick. Um, so anyhow, I believed that was fairly humorous.
An individual, most likely the
Jared: closest male title in affiliation with area of interest in its repository, maybe.
Spencer: Yeah. It simply appears so assured. No, the speaker introduces himself, it. The, the channels owned by Nick. Um, anyhow, the information matter right here is admittedly the, the Google can now summarize, uh, these movies. So let’s have a look at if it does a greater job, uh, really with a current podcast, uh, interview, um, are you able to summer season summarize this interview, please give dwell with.
Yeah, give the highest methods and this can be, uh, Julian, uh, Goldie, uh, is the one which we simply did. Oh, and I am unable to do it. Uh, I am unable to entry this YouTube content material. Um, it isn’t a sound YouTube hyperlink maybe. Effectively, it positive seems like it’s. Um, effectively, perhaps they’re nonetheless figuring out the bugs right here. Um, let me paste in that.
I simply went to the embed, see if that works. Um, yeah, effectively, okay. Oh boy. There you, there you bought it. We won’t do a dwell demonstration, so we’ll simply say, uh, they’re nonetheless figuring out the bugs, uh, if you wish to check that out, nevertheless it’s a cool thought. Um, and it semi labored on my video final evening.
Jared: Yeah. Semi could be the correct method to put it.
I, I’ve used chat GPT to summarize. YouTube movies, however the one method I discovered to do it’s that you must go get the transcript after which load the transcript into chat GPT. Which is includes a pair further steps and actually while you’re, I’ve observed that, you understand, the transcript comes with timestamps and it is not all the time pretty much as good.
I might be curious to listen to how Bard does pulling straight from the audio file, which I, do you assume they’re pulling from the audio file or do you assume they’re taking the transcript from YouTube behind the scenes? I would be curious to check it and see which one does a greater, perhaps recap, a greater transcription, a greater, um, abstract for me.
Spencer: Yeah. Yeah, I agree. Um, it, it is, it is very cool as a result of I’ve had numerous issues with doing basically what you simply mentioned, getting, getting transcripts and summaries. It is a, it is numerous work cobbling collectively a few completely different instruments. If I can simply do all of it, all in bard, large time saver. Yeah. Yeah. So we’ll let folks play with that.
Um, nonetheless a piece in progress it seems like. Um, thanks for that subsequent,
Jared: uh, episode, Nick. Respect that.
Spencer: Yeah. Yeah. Nick’s, Nick’s received your again any, any day of the week proper right here. Nick’s a brand new alter. You go? I suppose so. I suppose so. Google is aware of one thing about me that I do not. Um, all proper. Uh, x. Is having issues, Twitter, Twitter’s having
Jared: issues right here.
You are bouncing all around the agenda in the present day. I am making an attempt to maintain up. So yeah, let’s speak about that scenario.
Spencer: Yeah. Yeah. Why not? , so, uh, on search engine land, uh, once more, uh, has, has, um, written this text about, uh, X key advertisers aren’t pausing campaigns. They’re strolling away and it form of jumps in right here into numerous, uh, corporations.
Disney, Paramount, Lionsgate, Sony Photos, Common have paused campaigns, promoting, however now different manufacturers. Have simply stopped posting altogether. Yeah. Proper. Um, so numerous, there’s so much much less engagement, so much much less posting by giant manufacturers on X, uh, however then numerous corporations have simply stopped promoting altogether, uh, and it is, the platform is estimated to lose as a lot as 75 million in advert income, uh, by the top of the 12 months.
Uh, and so not good, uh, for Elon Musk. And naturally all of it form of comes again to Elon Musk being a bit of little bit of a unfastened cannon. Uh, folks do not just like the issues, uh, that he, that he says, in keeping with this text, Elon Musk endorsed an antisemitic conspiracy principle. Which he has since refused to apologize for.
So anyhow, once more, form of comes again to, I imply, Elon Musk in numerous methods is his personal worst nightmare. He is simply, he is a unfastened cannon. Individuals love him for that, or they hate him for that. He says what’s on his thoughts. And, um, you understand, it would not bode effectively if, in the event you’re a big, uh, advertiser or making an attempt to have a presence someplace and also you disagree with the CEO of that firm,
Jared: I am going to relate it to our business.
, we have interviewed many individuals from completely different. Brokerages like FE Worldwide, Quiet Mild, Empire Flippers on the podcast for the years. And, you understand, I all the time ask them like, Hey, you understand, what, what is the, what is the, what is the greatest factor that strikes the needle when it comes to your sale, sale worth of an internet site?
Is it, you understand, fast development? Is it a number of income channels? What’s it? They all the time do the very same. All people all the time says the very same factor. They usually’re like, Stability manufacturers, what folks need to purchase a steady asset cash needs to purchase. And, you understand, in relation to promoting, like manufacturers need stability, they do not need, uh, volatility.
And such as you mentioned, like manufacturers are strolling away due to the volatility, uh, on the platform because it pertains to, to Mr. Musk.
Spencer: Yeah, precisely. Yeah. If you do not have a spot, I imply, simply, simply give it some thought. I imply, he is, he is taken the platform from Twitter. He expenses folks’s subscriptions. Now, uh, he is made, I do not know what number of adjustments to the algorithm of how content material ranks and now it is known as X as a substitute of Twitter.
So there’s. Discuss unstable, proper? Prefer it simply is correct. And numerous that, hopefully on the finish of the day is progress, you understand, for X’s sake, for Twitter’s sake, hopefully it is all progress and it strikes it to an even bigger and higher firm, however yeah, I agree as advertisers. It is like, okay, effectively, now what?
All the pieces’s altering. Hey, so
Jared: you gotta take one step again to take a number of steps ahead. We do not know the technique internally. Um, yep. These do not seem to be manufacturers you’d wish to do away with, you understand, at the same time as a part of a strategic step ahead, however I do not assume so. Uh, you understand, typically the child will get thrown out with the tub water because it goes.
Spencer: Yeah. , and I all the time take a look at the flip facet of this coin the place it looks like promoting on Ought to get cheaper for lots of people. If all these large publishers are leaving, proper, it ought to get a bit of bit cheaper as a result of this there’s extra advert stock, proper? Provide and demand demand. So it ought to value.
Me much less to, uh, purchase advertisements, however I have never discovered Twitter promoting. I will be trustworthy, we we have dabbled with it for hyperlink whisper a bit of bit and we could not fairly get the conversion monitoring to work and we form of put it on a shelf. Possibly we’ll revisit that right here once more. Yeah. What about area of interest, area of interest pursuits?
Yeah. Area of interest pursuits. Have not, have not achieved promoting for that both. You imply simply to, yeah, I imply, I might acquire extra followers, proper? Possibly, perhaps, on a platform that could be lifeless
Jared: in a 12 months or two. There you go.
Spencer: , journey the wave whereas it is right here. Hey, there you go. , low-cost likes. Get some low-cost likes, you understand, and, um.
Enhance my ego not less than. So, okay. I believe we’re all the way down to our final, uh, information merchandise, this subsequent one right here. Um, and it, you understand, it, it is exhausting to know if this is sort of a big announcement, a small announcement. I do not know. I believe it is fairly large. Um, it is coming from Amazon. So anytime Amazon has an announcement and significantly.
I, um, it is form of fascinating. So Amazon introduces Q and AI chat bot for corporations and for corporations is the form of As a result of, uh, this isn’t a competitor of chat GPT, uh, or of, of different client going through chatbots. So they’re going into the company enterprise realm, mainly a chat bot queue, uh, to form of question your personal.
Per, uh, not private, your, your enterprise paperwork, proper? So you’ll be able to ask it a query about your financials or your organization’s, uh, insurance policies or all types of the paperwork that as a company may dwell proper inside, inside your enterprise that you do not need outsiders to see, now you can chat with that.
And, and do numerous cool issues, proper? Simply form of take into consideration chat GPT on your particular enterprise. Uh, it could possibly most likely do monetary projections or technique or insurance policies, procedures, all types of issues. So it is going after what it seems like might be greater cash, proper? As a substitute of customers, it is going after the businesses with the deep pockets.
Uh, Amazon Q, I do not know any ideas about it, Jared.
Jared: I imply, it is fascinating, you understand, it is, it is very excessive stage, proper. And like, we’re simply, I am wanting on the display right here when it comes to what’s being proven and, um, you understand, like most likely not as many use instances for folks listening to this podcast, I discover it fascinating that.
This appears to be a play that Microsoft usually would make, which goes in direction of the enterprise market. Sarcastically, uh, Microsoft clearly is a serious stakeholder in open AI and chat GPT, in order that they’re nearly flipping roles in some ways. Amazon does have a giant enterprise platform by way of AWS and all that, however oftentimes they’re extra identified for concentrating on the buyer.
And so it is simply, I believe it is fascinating to look at just like the tug of struggle occurring on the company stage the place Microsoft is concentrating on the buyer with their finish product of chat GPT and Amazon’s clearly concentrating on the enterprise.
Spencer: Yeah, yep, precisely. It says it was developed by Amazon’s cloud computing division, proper?
AWS. Uh, and they also do have that foothold, proper? With giant companies which might be utilizing their, their servers. So it is sensible for that. It does.
Jared: AWS is large. I imply, prefer it’s large. Do not give it some thought. Uh, not less than I do know my corporations prior to now have closely used AWS. So I’ve seen the capabilities it has.
And, um, in the event you’ve ever. I imply, you would be shocked to know there is a large AWS convention yearly in Las Vegas. That is extremely attended. Prefer it’s as much as their, up there with Salesforce’s Dreamforce convention. I imply, it is actually fascinating. AWS form of flies below the radar a
Spencer: bit. AWS is actually the spine of the web.
Like truthfully, like all, like each giant web site. Actually is, is working AWS and, and even numerous, um, most likely our web sites, you, you understand, you are getting cloud computing from, I do not know the corporate, so I am going to title it, however you understand, you are, you are host, proper. They’re really most likely simply spun up a server on AWS they usually’re reselling it to you, proper.
It is form of the spine of the web. Um, so anyhow, the, the, the information is that they, they’ve launched, uh, Q, the chat bot and, um, yeah. So if anyone makes use of it, allow us to
Jared: know. Spencer, the Q, what do you assume? Possibly an ode to the, the, the fictional James Bond character. Uh, I appeared it up right here. Uh, Q is the top.
Spencer: your James, James Bond method higher than I do. I do.
Jared: My spouse and I, earlier than kids, watched your entire collection, uh, of flicks. Um, However cue the fictional analysis and growth division of the british secret service
Spencer: I prefer it. It is, it is a, an acceptable title, I might say. Yeah, I
Jared: do not know whether it is purposely an ode to that or not, however,
Spencer: uh, I prefer it.
I prefer it. Yeah. Yeah, I believe it is sensible. So, huh, there we go. We went by way of our, uh, six or seven information objects. I believe we made it out okay on the opposite finish. Good, take a look at that. Um, and I suppose it is form of information as effectively, leaping proper into our shiny object shenanigans, is that it is rather current developments.
We simply had Cyber Monday. We had Black Friday. And we have got some outcomes to share. Uh, so, um, I suppose I am going to go first, I suppose. I am going to simply form of kick it off as a result of I think, um, as a result of we have chatted a bit of bit, I think your information is a bit more thrilling than mine. Mine’s not dangerous information or something.
Okay. Effectively, we’ll see. Um, basically. During the last month, I’ve had an enormous backlog of, uh, movies that I have been making an attempt to, um, get uploaded in time for, for Black Friday. Um, and I believe we received most of them uploaded. We would have a pair extra on the market. Um, which have simply form of are available within the final week or two.
You have got been
Jared: publishing numerous content material.
Spencer: Sure, been publishing much more. That is what it seems like. Um, however, however earnings proper is form of the important thing and there positively was a giant soar in clicks on like black Friday and cyber Monday. Um, my earnings have fluctuated round 115 to. About $180 a day is form of the place I’ve lived in that vary for the previous week.
Uh, general, the, if I take a look at my final 30 days, proper now I am at $2,700, uh, in earnings. So it isn’t like thoughts blowing, however uh, it is good. And if I can keep at this, you understand, 100 {dollars} plus a day. Proper. I am hoping that December finally ends up nearer to three,500, $4,000, uh, for the month, and I believe that will be fairly good.
Uh, after which I suppose, yeah, simply ultimate replace. Let me look it up. The place am I when it comes to, is large information of complete movies printed?
Jared: The race to a thousand? It is on with you, prefer it or
Spencer: not? , I have never checked. Right this moment, uh, no, final couple of days, no, no new movies printed, uh, 954 movies. So I’m like, I’m so shut.
I heard a small celebration, uh, from Jared there, however I’m so near a thousand. I did not fairly make it. Jared, are you prepared to only break my coronary heart now? Or like, like what is going on on in your facet?
Jared: I’ve excellent news and dangerous information. Okay. Depends upon which facet of the coin you are on. I have never damaged a thousand movies but.
Okay,
Spencer: okay, alright. I believed
Jared: for positive. I’m beating you. I’m beating you. 982.
Spencer: Ooh, that is shut. Yep.
Jared: Boy. 982. So, I believe, I believe I used to be Was I behind you or we have been, I, I do not bear in mind all of the historical past. Now you and I’ve gone backwards and forwards, neck and neck for one thing. You, you have been forward
Spencer: for some time. I used to be forward for some time after which like I uploaded like 200.
Yeah. I used to be like at 750 one thing. You similar to uploaded
Jared: 200. Then I simply form of casually did not point out it and I used to be like, wait, what?
Spencer: What number of do you will have? Yeah. Yeah. And you then’ve been so, I I am very chunky. Yeah. Proper. You’ve got been a bit of extra constant. It seems like
Jared: tortoise within the hare strategy right here.
Spencer: man. 987? 982.
Jared: 82.
Spencer: Oh man, I really feel like you are going to beat me. Now we cancelled our guess, proper? Formally.
Jared: On the podcast. I simply do not assume it ever took off. It is extra of a meme
Spencer: at this level. Effectively, you may get, you’ll be able to contact Nick, the top of a distinct segment pursuits and he’ll, he’ll pay you out on that, on that wager.
Jared: So I believe this speaks to the loopy fluctuations that influencer earnings experiences, as a result of Once more, I do not bear in mind when, however there was a interval a few weeks in the past the place you, your final 30 day common when it comes to revenue or earnings was greater than mine, which once more, I used to be shocked by as a result of I felt like I used to be forward of you for therefore lengthy there.
After which out of the blue, you are like, yeah, I am incomes this a lot the previous 30 days. I am like, man, you are, you are, you are, you are beating me by fairly a bit. Um, for me, I am going to share my earnings of the final couple of days as they relate to you and final month. So my final 30 days proper now simply broke 4, 000.
Spencer: No method dude,
Jared: that is superior.
So November is gonna break 4, 000 what in the present day we’re recording on Thursday, November thirtieth So in principle, we’ll have November numbers tomorrow when this goes dwell, however I am going to break 4, 000 I suppose until in the present day is simply an terrible day in some way I believe I nonetheless will although, as a result of there is no grass. Yeah, anyway, that is large.
So, um, after which the final, uh, seven days I’ve had black Friday and cyber Monday. I’ve had lows. I imply, Thanksgiving was a low, however we all know why, proper? Like Thanksgiving, they are not delivery a lot. Individuals are taking the break day. The bottom I’ve had. When you take out Thanksgiving was 120 and the best I’ve had is 390.
Spencer: Whoa, nearly a 400 a day
Jared: or 100 a day. And so
Spencer: what I simply have a few large merchandise that day.
Jared: Yeah. Yeah. I will not share precisely which merchandise have been bought, however I believe I bought like three merchandise that day that have been over 2, 000 every. Wow. I am shipped income that day. So the sum of money that the merchandise have been that I received credit score for movies and it was over 16, 000 that day.
That is large.
Spencer: Yep. That’ll do it.
Jared: Yeah. So if I do the maths, then the final seven day common, which once more, I used to be averaging below 100 {dollars} a day going into this and the final seven days to incorporate black Friday, cyber Monday, however actually a wholesale week, proper? Like we have simply seen Amazon’s simply been, all the things’s been on sale for the entire week, mainly, however the common has been 236 the final seven days per day.
Spencer: That’s big. Yeah. I, I, I’m guessing that you’ve got much more movies on greater finish merchandise. So barely greater finish. Yeah.
Jared: This has been fascinating to speak about. Um, as a result of I have been sharing on Twitter about how I am really not that impressed with the outcomes. I’m, I imply, it is clearly I, however I, I can be trustworthy, I hoped for, for extra and for greater.
And another those who I’ve talked to have had a lot greater outcomes, you understand, like actually large outcomes. And, um, I believe I’ve cracked a little bit of the code when it comes to what led to my Black Friday earnings being the place they’re at. I would like to speak with you extra about yours. Possibly we are able to, I do not know, try this subsequent week on the information podcast, make that form of our shiny object particular.
Um, however I will handle it in my November Amazon Influencer YouTube video. So I’m going to handle it and speak it by way of. However I would wish to run the speculation by you a bit as a result of I believe I’ve I believe I’ve a fairly good understanding of what would result in a a lot greater Black Friday and Cyber Monday outcomes subsequent 12 months.
Let’s simply put it that method.
Spencer: Okay, and simply to tease, do you assume it may very well be one thing that might result in greater outcomes, greater gross sales all year long? Or do you assume particularly Black Friday, Cyber Monday is what you are touchdown on? The final
Jared: idea, I am going to share it actually rapidly with you, is that there is sure issues folks purchase.
On deep low cost versus issues folks purchase on non deep
Spencer: low cost. Yeah, that makes
Jared: sense and psychologically talking that is sensible And so, um, much more to go down that street, so it isn’t that easy, however there’s numerous threads to tug there while you begin pulling them and begin performing some, some analysis.
Most likely the primary time I’ve ever achieved any analysis with this program. I simply just about printed a video about one thing I’ve, however I received a bit of fascinated by it, however yeah, I believe there’s one thing there. And, uh, definitely each time I’ve appeared into it up to now with different folks or with myself,
Spencer: it is performed out.
Okay, fascinating. Okay, cool. Yeah, effectively, we’ll attempt to chat about that a bit of bit extra definitely folks can go to your YouTube channel and See that video popping out in per week or everytime you publish that get round to it ,
Jared: yeah, first we gotta look ahead to the day
Spencer: to come back by way of. That is proper.
Jared: Yeah Hey, we mentioned or we did not say I mentioned I am not gonna throw you below the bus right here I mentioned that this gross sales interval this week was gonna be very Uh, essential for me to judge how I will deal with the influencer program in 2024 and past.
Um, has it been influential for you in your resolution? Has it swayed you in some way? Has it given you extra confidence, much less confidence? Has it simply probably not achieved something for you? Like, what has this week achieved for you when it comes to the influencer program?
Spencer: Yeah, if I am trustworthy, I hoped for a bit of bit extra outcomes that I am seeing, you understand, I nonetheless need to let the total vacation season play out trigger there’s nonetheless plenty of shopping for to be achieved, um, throughout December, nevertheless it’s like, it is like, okay, I imply, it is, it is cool.
Like I’m nonetheless simply. Like in love and fascinated with the influencer program. Proper. It is doing higher
Jared: than your faceless YouTube channel.
Spencer: Yeah, yeah, it’s. It is doing so much higher. Uh, however no web site. You do not have to drive any site visitors. Like I am nonetheless simply fascinated that you could simply publish a video and earn a living.
And like, let’s take a step again. Like I will make nearly 3, 000 this month, you understand, from, from this factor. And you are going to make 4, 000. Like, so it is nonetheless very cool. Um, we’ll see if I will like. The choice is, do I double down and like publish one other thousand movies, proper? Or do I simply form of let it marinate after that?
And perhaps seeing these outcomes, I am pondering perhaps I am going to let it marinate a bit of bit, however I do not know.
Jared: I, um, uh, yet another factor on the influencer program. Um, I crossed the 2000 followers subscriber mark on the weekend development, YouTube channel this week. Oh, yeah. Yeah. I do know. Good large numbers. What can I say?
, 2000 subscribers
Spencer: simply that is, that is large. Lots of people by no means hit that. Effectively,
Jared: yeah, it is wonderful. It is good. I do not, I do not, I even have a motive for sharing that to not, to not brag or something. Um, it’s nice. Thanks for individuals who, who do subscribe. However, um, I believed it was a superb alternative to attempt to apply for one more Amazon influencer account below the weekend development model with the YouTube account, proper?
That is one of many 4 you should use. To qualify for Amazon influencers, you should use YouTube, TikTok, Fb, or Instagram. And so I did attempt to apply and I received rejected. Um, and you understand, I do know I, I, I form of thought behind my thoughts, like, effectively, as quickly as I hit a thousand, so long as I’ve respectable engagement on that channel, which I believe I do, they get numerous feedback and, uh, each video does so.
Um, however yeah, so I do not know if perhaps it is getting tougher or perhaps, uh, it is simply random and considerably arbitrary or one thing about. That YouTube account, however yeah, YouTube account with 2000 subscribers and respectable engagement received rejected this week from the influencer program. So not fairly sufficient, simply thought I would share that
Spencer: with, you understand, it is, it is exhausting to know what they’re on the lookout for precisely.
Proper. And, uh, because you talked about. YouTube channel. Uh, you understand, I rapidly pulled up social blade, which I form of like utilizing, allow you to analyze a YouTube channels, proper? You’ve got received the weekend development.
Jared: He is getting roasted right here dwell on the
Spencer: air. I have never seen this getting. No, no, no, no, no, no roasting, uh, over 2000 subscribers.
It provides you your subscriber rank rank. So that you rank 15, 230th.
Uh, however while you, yeah, yeah, you’ll assume, wow, I’ve the 15, 000 greatest channel and I nonetheless cannot get on it. Effectively, it is like, effectively, besides while you learn this, it says this spot is shared with 25, 000 different folks. In order that particular rank 15, 230th, such as you share it, proper. And the way many individuals share. So in different phrases, there’s 7.
7, there’s 7. 7 million channels which have. Yeah. Anyway, so I do not know if that humbles you or makes you are feeling good, however, uh, social blade is form of cool. However, yeah, you are still not, nonetheless not fairly there to get, uh, permitted on the, uh, influencer program. Effectively,
Jared: you understand what, Spencer? The most important factor I see there may be C And what I all the time say is C’s get levels.
Spencer: That is proper, man. You can also make cash with the C plus. I am going to take
Jared: a C plus on YouTube. I needn’t, I do not must be an A. That is proper. I imply, it isn’t dangerous. No, be trustworthy. It says up there within the higher proper, like person created April twentieth, 2023. I imply, it is like what? Yeah. Seven, eight months previous now at this level.
Yeah. No, that is nice. So, you understand, I may very well be doing higher. Sure, however general nothing to complain about.
Spencer: Completely. No, I agree. So anyway, sorry to place you on the spot there, however I believed I would pull up that channel since, uh, because you have been talked about the variety of subscribers and stuff. So I might love
Jared: if folks within the feedback have utilized just lately.
And even during the last six months, in the event you’ve utilized and are snug sharing, like, perhaps what account you utilized below, like a YouTube versus Instagram, what your numbers have been at, and whether or not you bought accepted or denied, it would be form of enjoyable to get another suggestions on that, you understand, and provides folks not an up to date, uh, look on it, however, you understand, the final we actually talked concerning the utility course of and numbers you wanted was, after we had Matt Donnelly on, I consider.
So, you understand, perhaps they’ve moved the bar a bit, proper? Possibly the goalposts have moved a bit of bit. So in the event you do have any data you are snug sharing within the feedback and YouTube, tell us.
Spencer: Yep, no, that sounds good. All proper subsequent up. We have got bizarre area of interest websites. I received one you bought one Mine is form of fascinating as a result of as I teased at first I’ve met this individual Bodily met this individual at a enterprise convention.
I used to be in Atlanta Uh in october for the fin con convention and uh, we had a sales space for hyperlink whisper which uh shout out I’ve received my t shirt on uh right here for hyperlink whisper And uh, so I used to be giving out t shirts on the sales space and uh, a woman got here as much as me Her title was katie and he or she says oh, yeah , I I exploit hyperlink whisper and we chatted answered questions and he or she says i’ve received a an internet site Um, if you wish to test it out it’s Katie goes platinum.
com and I used to be like, what’s Katie goes platinum. com. Uh, and so, uh, we pulled it up and I chatted along with her proper there. We checked out her web site whereas she was there. I used to be like, man, this can be a distinctive web site. So I hate to name it bizarre, nevertheless it positively is exclusive and form of completely different. And it is all about Katie going grey, grey hair.
Proper. Uh, and so ditch the dye and rock your pure grey hair. And it is simply form of about being assured with grey hair, uh, understanding grey hair, and he or she’s received a store with some, some merchandise. I believe they’re, um, digital merchandise, downloads. Yeah. Each which method to grey, all the things it’s good to learn about transitioning naturally, silver hair, a few data merchandise, after which only a ton of sources about.
, in the event you’re, in the event you’re going grey, embrace it, like it and, uh, study it. So weblog, um, promoting some merchandise and proposals. Oh, how’s the YouTube account?
Jared: Nearly 8, 000 subscribers.
Spencer: There you go. Um, I
Jared: imply, you understand, not all of her movies hit. Oops. All proper. There she is. No, she had a video. She printed, um, seems like pretty just lately.
That is over 8, 000 views. So she’s positively received social channels.
Spencer: Yeah. And he or she’s received, you understand, it seems like a media vine advertisements, uh, on the positioning. So she’s making some cash with media vine. She has her store. Uh, she’s, you understand, and he or she’s very concerned. Just like the, these are footage of her, proper. She’s displaying, uh, earlier than and after, um, various things.
Effectively, after which she has footage of different folks too, in fact, however within the
Jared: backside there, Spencer. Uh, and the footer test one thing out. We’ve not talked about this a lot, nevertheless it has come from the podcast earlier than. Have a look at that internet tales hyperlink. She has hyperlinks to all of her internet tales. She’s
Spencer: created. Oh, there it’s.
Oh, cool. I’m wondering how she does, um, along with her internet tales and uh, yeah, she’s very lively on social Tik TOK, Fb, Instagram, Pinterest.
Jared: Yeah, man. When you’re on the lookout for examples of internet tales and like, you understand, I do not understand how they’re doing to be nice to listen to, however yeah, she’s received all of them proper right here.
Spencer: They’re actually cool. Yeah, effectively, I do have a bit of extra data on how she’s doing. Uh, not a ton.
Jared: Spencer, I gotta let you know, I’ve complimented you earlier than, however you will have actually upped your transition sport these
Spencer: days. It is simply, it is on level. , it is like a muscle, you understand, you train this. Finally it begins working.
So, um, we’re at a trefs. When you take a look at her site visitors, she’s achieved effectively. Proper. Um, it is form of largely been up into the correct. Effectively, it is like perhaps the useful content material replace, a bit of dip, however not, not loopy. Undoubtedly not as dangerous as we have seen. Yeah. Uh, so, um, you understand, she’s rating, let’s have a look at what key phrases, uh, she’s, she’s rating for right here.
Um, She’s rating for issues like the way to go grey, pure grey hairstyles, purple shampoo for grey hair, yada, yada, yada. So, um, and metropolis magnificence evaluations, I think about should be a magnificence product for folks going grey. So yeah, fairly, just about on matter, uh, issues that she’s rating for now. I haven’t got like perception data aside from whereas I used to be chatting along with her.
She talked about that she had been on different podcasts and he or she could be taken with approaching the area of interest pursuits podcast. And so we will. Try to make that occur right here so we are able to get up to date numbers. However she was on the facet hustle nation podcast with Nick Loper. And that is from 2020. So it is two, three years previous.
Uh, however at the moment she was making 6, 000 a month. Hey, that is very respectable. 6, 000 a month running a blog about grey hair. Um, and in the event you bear in mind the AH refs graph in comparison with 2020, she has elevated. When it comes to site visitors, so I might suspect that she’s making fairly a bit extra, you understand, I do not know. Is it, you understand, yeah, yeah, double triple.
I do not know. However yeah, definitely most likely 5 figures a month running a blog about grey hair. So, um, cool, cool web site. Tremendous good individual. Um, podcast. We will attempt to make that occur. However yeah, that is, I That is form of the positioning. Individuals can test it out at, uh, Katie goes platinum. com. It seems like a fairly
Jared: traditional, you understand, I need to say like affiliate type web site, however she’s received, it seems like evaluations of merchandise the place she’s getting an affiliate fee.
Um, I did not see, does she have show advertisements on any of her content material or articles? , she does. She’s
Spencer: received some media vine
Jared: advertisements. Okay. Yeah. So numerous occasions the web sites we cowl right here and positively the one I am about to carry up are very unconventional. However this can be a little bit extra of an ideal instance of a form of a standard web site monetization type.
Yeah, there’s that Mediavine field. You scroll. Yeah. Acknowledge
Spencer: that. Yep. Yep, positively. Sort of a, form of a cool sight. She’s achieved a superb job, it seems like, so. All proper, what do you bought for us, Jared?
Jared: Effectively, in the present day’s web site is, uh, is a giant pile of, of fascinating. It is, uh, it is, it is enjoyable although, I am going to let you know that a lot.
When you might boot it up for us, we’re speaking about hoodmaps. com.
Spencer: Hoodmaps.
Jared: com. First off, I used to be, I used to be ready so that you can pull up as a result of I needed to see what occurred to you. It says it Localize is the place you are at, and each time I open it, it pulls me into Lisbon, Portugal, which is the place it pulled you, and also you and I will not be in the identical metropolis, in order that’s fascinating.
Yeah,
Spencer: no, I, effectively, okay, I’ve, it is really a hyperlink straight, I, perhaps, is that the hyperlink you shared? Oh, perhaps I shared the Lisbon hyperlink? No, I, no, you did not, I simply, I refreshed on the homepage, and that is the place it got here.
Jared: Okay, yeah, I may need, as a result of that is the place I find yourself with on a regular basis, however mainly, sorry guys, in the event you’re watching on YouTube, you’ll be able to see what is going on on.
That is, and also you may’ve seen it. These have been common memes going round and inevitably you find yourself seeing one thing on Fb about your metropolis, nevertheless it mainly provides a uncharacteristic or extra slapstick type map of a city,
Spencer: proper? Yeah, I’ve received Seattle pulled up now. It is actually
Jared: humorous if you’re from that city or know that city or metropolis, as a result of.
Inevitably, not less than half of what they are saying makes you snigger out loud, proper? So, you’ve got received San Francisco. Zoom in in the event you can, as a result of it will get extra enjoyable the nearer you get. Um, and so, you understand, it is received issues like, uh, uh, you understand, you’ve got received San Francisco there. So, uh, cruise ship excursions. Oh, that is Seattle. Yeah.
Oh, that is Seattle. I am sorry. I believed you mentioned Seattle. Yeah, yeah, yeah. Uh, you’ve got received cruise ship vacationers. One other space is named respectable upscale bars. One other space is named Nirvana dwell on the Paramount in 1991.
Spencer: The, uh, sketchiest McDonald’s on earth is correct right here. Cute otters.
Jared: Perpetual street development.
I do know that space of Seattle. I do know precisely what they’re speaking about. I have never even been to Seattle in 5 years.
Spencer: Hazard.
Jared: Um, I imply, I poked round, it is received numerous cities, like. All around the world. It is received so many cities. I imply, carry up San Diego in the event you can, trigger I can form of rattle off just a few in my metropolis that I, that I believe are enjoyable.
Um, and it is fascinating trigger as you get actually drilled in, it is clear that they are additionally pulling in Google map, uh, notable places. So there you go. So you’ve got received, um. Hipsters that may’t afford North Park. Uh, that is actually the place my spouse and I’s first home was. In that space. Out by San Diego State, you’ve got received, San Diego State College, the biggest college.
Teenager make out level. The place’s that at? On the market within the, on the correct facet of the display out east.
Spencer: Oh, there. Oh, which is the place all of the crackheads sleep. It is
Jared: considerably true. Cannot, cannot argue with that. Considerably true, sadly. Okay. So, uh, newbie hikes. That is very true. Uh, uh, so many truths there.
Proper. Um, however, um, this is the
Spencer: factor about it. Worst NFL group was right here. Yep. Oh, that is nice.
Jared: Uh, it is, uh, so it is a enjoyable web site. Um, I do not see a lick of monetization. Yeah, how does this factor earn a living? I don’t know. So in the event you pulled up an ahrefs Um, in the event you might, I do not know if we’re, the place we’re at with the display share there.
Oh, yeah,
Spencer: we, we might try this. We’re good to go. Typically
Jared: only a second. I by no means even know nowadays in the event you’re, uh, in the event you’re with me right here on the podcast.
Spencer: Effectively, all the things appears to be working in the present day. So let’s, let’s simply fingers crossed. Listeners
Jared: do not perceive all of the modifying that is gone into the previous couple of weeks right here.
Um,
Spencer: this one’s easy crusing. Yeah, hood maps on AHRFs.
Jared: Yeah. You bought a DR 41. So simply form of respectable 51, 000 key phrases although. It ranks for neighborhood maps throughout them, all around the map,
Spencer: all around the map.
Jared: Uh, and it is actually fascinating. Like, I believe while you sort in like Seattle, like there you go.
London neighborhood map. I believe while you sort in London neighborhood map, you are not on the lookout for this map, however you get it and it is in spot two proper now.
Spencer: Yeah. I used to be simply going to do a dwell, dwell search. I imply,
Jared: there it’s. We won’t see it in your display, I believe you are still within the A Refs tab, however yeah, there you go.
Yeah, there we go. It is quantity, it is
Spencer: primary. Primary, just below the map. The map, uh, the uh, picture pack, yeah. Picture, yeah.
Jared: Good grief, I imply, I do not assume that is what you are on the lookout for while you’re typing that in, however in some way the person metrics are saying that individuals get pleasure from this greater than an precise
Spencer: neighborhood map.
You may give a thumbs up, thumbs down. I am simply making an attempt to consider what else you are able to do. Is there a Different pages or is it actually the entire web site is maps for varied places?
Jared: Effectively, I’ve received to think about it work with me right here, however in the event you’re rating for neighborhood map queries, um, like you must have in some way featured listings in every of those areas that you could get referral commissions or one thing on, you understand, I do not know in the event you can arrange, I do not know, does open AI, uh, open AI, the world I dwell in does open desk have a, um, an API.
I believe they do, by the way in which. And does your API permit for some form of commissions? I. Uh, clearly I am, I am not in that area, however I, I believe that there may very well be a bit of bit extra you can be doing perhaps to create leads or one thing for companies in these areas.
Spencer: Yeah. Attention-grabbing. I am simply, I do not see some other, I am all their high pages in, in Ahrefs, um, I suppose I am going to pull that up and it is all of the neighborhood maps.
Like I do not see some other pages, proper? There is no articles. There is no,
Jared: I am one step forward of you. I really went as much as the URL discipline there earlier and filtered out URLs with the phrase map in them and there is nothing. There’s nothing. Okay. I used to be pondering the identical precise factor you have been like, are they doing different issues to internally hyperlink to those pages?
Are they, is there a content material technique behind all this that in some way is fueling numerous this rating? No, these are all simply neighborhood pages to my understanding don’t have any inside hyperlinks to one another. They’re standalone pages on the web site that in some way. With a DR 41, are rating rather well, huh?
Spencer: Yeah, so it is a, it is a cool web site, it is a enjoyable web site, you’ll be able to test it out.
How are they doing this? Possibly someone’s simply enthusiastic about this. Uh, I, once more, anytime they’re pulling in descriptions, they’re, no one’s manually, I do not assume. Effectively look within the backside proper,
Jared: see. Copyright Mapbox, Copyright OpenStreetMap, so it seems like perhaps a number of APIs coming in right here. However how are they getting, you understand, El Cheapo Cinema with crusty seats?
Spencer: I do not know. I
Jared: do not know. That is gotta be person generated or in some way they’re working with an skilled in that space to give you that perhaps?
Spencer: Yeah, um, I simply assume perhaps it may very well be like folks can touch upon Google Maps or tag, you understand, a location or, uh, or perhaps on open road. Proper. They usually depart feedback or evaluations.
Possibly it pulls in often talked about issues. And I do not know. I do not know. It is a good query. If anyone is aware of how they’re creating this, uh, tell us if anyone is aware of why they created this. Uh, if it is to not earn a living additionally, tell us
Jared: flight path. Undoubtedly. That that is the place Heathrow
Spencer: is. Yeah, there you go.
Effectively. I, the rest to say about that web site?
Jared: Okay. It wasn’t an entire lot to speak about with this one, besides that it is enjoyable. It’s kind of whimsical. It is meme worthy, however how on earth are they creating wealth
Spencer: on that? That is the query. Um, so a cool web site that fascinating. Yeah. Oh man. I might assume sooner or later we will finally run out of bizarre area of interest websites, however we’ve not but.
You retain discovering good ones. So, um, maintaining it, maintaining it enjoyable, maintaining it fascinating. So, uh, however that is all we received for you guys. Uh, thanks for hanging out with us. Speak concerning the information, speak about, uh, our, you understand, shiny objects, Amazon influencer program, uh, for in the present day, a few bizarre area of interest websites about grey hair and, uh, unusual maps.
Uh, form of enjoyable, however, uh, most of all, I am grateful that each one the tech work in the present day, uh, all the things seems to have gone effectively, so thanks Jared for sticking round, doing the, uh, area of interest pursuits podcast with us and all of the listeners, thanks very a lot for listening.
Jared: Have an ideal weekend, everybody.
