Since its inception in 2005, Etsy has been well-known for its distinctive handmade gadgets and craft provides. Nevertheless, many might not be conscious of the recognition of digital merchandise on this platform. These best-selling digital merchandise on Etsy supply creators a golden alternative to earn passive earnings with minimal upfront prices.
The excellent news is Etsy makes promoting digital downloads easy. However with an enormous sea of choices, deciding what digital merchandise to promote may be robust.
Perhaps you are you are trying to encourage your subsequent inventive undertaking. Maybe you are desirous to faucet into the profitable digital gross sales world.
Regardless of the case, on this article, I will share the 19 best-selling digital merchandise on Etsy.
Let’s start.
Greatest Promoting Digital Merchandise On Etsy: Why Promote Digital?
Digital merchandise appeal to sellers with the promise of passive earnings. Create the product and add it to the positioning. Your Etsy digital downloads can promote time and again with no extra effort in your finish.
Etsy ranks as a high on-line market—simply behind Amazon and eBay. I personally had a store the place I bought shirts and mugs in the course of the pandemic in 2020.
Whereas my merchandise have been bodily shipped from a warehouse, many purchasers seek for digital gadgets each day for private or enterprise use.
The platform gives large success potential for individuals who choose the correct merchandise to promote. One other interesting facet of Etsy is that it has low startup prices. These embody a $0.20 itemizing price and a 5% transaction price per sale. Plus, there are many inexpensive design software program choices accessible. Canva is a superb instance.
Digital downloads are one of many hottest classes on Etsy. They’re well-liked as a result of they provide prospects a time and cost-saving various to customized designs. They supply a handy and hassle-free resolution.
In case you’re on the lookout for some inspiration on getting began, take a look at this text on how to become a digital creator or this unbelievable Etsy Masterclass, taught by an skilled vendor with practically 1,000+ gross sales.
1. Printable Artwork
Printable artwork attracts each newbies and seasoned sellers alike. It gives promising income alternatives for these trying to promote digital merchandise.
Actually, in accordance with Gelato.com, newbies can rapidly earn over $400 a month.
These skilled within the subject of digital artwork typically take pleasure in month-to-month revenues hovering previous $4,000. That is because of each day gross sales.
These details show the recognition of digital prints & wall artwork amongst Etsy consumers and the promising monetary rewards it gives creators.
- Novice earnings: Over $400/month
- Established store revenues: Exceeds $4,000/month.
2. Planners, Organizers, & Calendars
The worldwide marketplace for digital planners is anticipated to achieve $1305.7 million by 2028.
Due to their comfort, these planners are a number of the best-selling digital downloads on Etsy.
PixelPerfectPlanners is a superb instance of a store creating digital planners. They successfully use search engine optimization optimization with the correct mixture of merchandise. This ends in significantly spectacular gross sales.
Certainly one of their listings boasts a median of 537 month-to-month gross sales, priced at $19.95 every. This interprets to month-to-month revenues of $10,713.
- Market projection for 2028: $1305.7 million
- Fashionable apps for planners: Notability and Goodnotes.
3. Social Media Templates
Regardless of skepticism about their relevance, there is a demand for ready-made, customizable social media content material.
These templates cater to small enterprise house owners looking for ready-to-use content material.
The marketplace for Instagram templates is particularly worthwhile. Switzer Templates’ boho-themed bundle is a first-rate instance.
This package deal is inexpensive, starting from $15 – $18. It gives over 570 templates for numerous Instagram options.
- Excessive demand: Fashionable amongst entrepreneurs
- Greatest content material: Reels, Tales, Posts, Spotlight Covers, Story Stickers.
4. Web site Templates & Themes
Web site templates & themes can earn sellers an amazing earnings.
Primary designs begin at $100, whereas extra intricate ones price upwards of $500.
Blog Pixie is a superb instance of a store with over 60,000 gross sales. It gives templates for platforms like Shopify and Wix.
- Potential month-to-month earnings: As much as $2,000
- Worth vary: $100 – $500
- Funding worth: Saves patrons time and design effort.
5. AI & ChatGPT Prompts
I used to be just lately looking out Etsy for AI prompts to assist me create extra authentic scripts for my YouTube channel. I’ve seen a obvious downside with AI content material writing instruments: They have a tendency to generate repetitive phrases and phrases, which might change into annoyingly monotonous.
So, investing in prompts can probably aid you personalize your content material. AI and ChatGPT prompts can improve social media, chatbots, net design, and a lot extra.
Fexyl is a standout instance. This store has hundreds of gross sales and gives distinctive AI artwork prompts. These embody Panorama, Bauhaus, and Boho Poster designs.
You may also discover ChatGPT prompts for eBooks, Midjourney, psychological well being teaching, and way more.
- Excessive demand: AI and ChatGPT prompts are comparatively new
- Fexyl: Over 20,000 gross sales, launched in 2022
- Distinctive alternative: Promote prompts for AI artwork technology, chatbots, social media posts, net design, and extra.
6. Logos & Branding Kits
Promoting customized logos and branding kits on Etsy is a profitable alternative for graphic designers. Whereas it is one of many platform’s top-selling classes, the sphere is aggressive.
Due to this fact, it requires strategic pricing. Logos typically promote for $10 to $35. Deluxe branding kits command costs from $200 to $1500. The latter gives intensive customization and aesthetic worth.
A well-rounded branding package deal enhances a complete on-line presence.
- Excessive demand: Customized logos and branding kits are well-liked
- Aggressive market: Strategic pricing is crucial
- Huge gross sales potential: High-performing merchandise reaching over 15,000 gross sales.
On the lookout for brand and slogan inspiration? Here is an inventory of 1,023 Etsy shop slogan ideas!
7. Fonts & Typography
Fonts and typography are a number of the best-selling digital merchandise on Etsy, and HeatherRobertsArt is an ideal instance of a pacesetter on this area of interest.
The store has risen to change into the highest digital storefront on the platform. It boasts over 960,000 gross sales and is securing the twelfth spot amongst Etsy shops worldwide.
Its alphabet monogram SVGs have been significantly profitable. The product has amassed over 21,497 gross sales and generated an estimated $71,370 in income. It is a hit with each attire creators and retailers.
It additionally showcases the potential of digital choices even at $1 per merchandise.
- Excessive demand: Over half 1,000,000 search outcomes spotlight fonts’ recognition on Etsy.
- Quantity gross sales: Bundles of 40-50 fonts cater to numerous design wants.
- Vast enchantment: Attracts a broad spectrum of Etsy sellers and patrons.
- Versatile use: Best for branding, crafting, and digital initiatives.
8. Bill Templates
The attraction of bill templates lies not solely of their gross sales success but in addition within the ease of creation.
Even probably the most minimalist designs can attain a whole lot of hundreds of gross sales.
Designing digital bill templates is an easy and simple course of. It requires minimal design experience or intricate steps.
- Broad enchantment: Enticing to companies on the lookout for trendy billing choices.
- Rising demand: Self-employment and facet hustles enhance the necessity for skilled templates.
- Success story: A Wild Bloom Designs’ minimalist template hit practically 350K gross sales at $9.99 every.
- Inexpensive funding: Excessive-quality designs accessible at consumer-friendly costs.
9. Marriage ceremony Printables
The huge worth of the U.S. marriage ceremony trade underscores the excessive demand for wedding-related gadgets, together with stationery.
So, it is no shock that marriage ceremony printables are a top-selling class on Etsy. The various vary contains welcome indicators, menus, seating charts, invites, and extra.
This makes marriage ceremony printables a extremely engaging digital product area of interest on the platform.
- Enormous market: The U.S. marriage ceremony trade is valued at $178.46 billion.
- Fashionable class: Marriage ceremony printables with 5,000+ gross sales on Etsy.
- Wide selection: From welcome indicators to invites and extra.
10. Adobe Lightroom Presets
Adobe Lightroom presets are pre-defined modifying settings. They permit for fast styling of photographs with a single click on.
These presets save novice {and professional} photographers time. In addition they add a cultured look to their work.
Sellers like KatherineDream deal with worth by way of preset bundles. One such bundle is a complete “all-in-one” package deal, which has enabled the store to realize vital success.
Their method is highlighted by a standout product that includes cell presets. This demonstrates their excessive demand and effectiveness.
Listed here are some inspiring stats from KatherineDream’s Etsy store:
- Gross sales from listings: Over 429,550 gross sales from simply 206 listings in 5 years.
- Worth bundle: Affords embody 5-10 presets per bundle, with an intensive possibility of over 5000 presets.
- Income from a single product: Roughly $85,000, with over 28,100 gross sales and a couple of,500 opinions.
11. Excel price range templates
Excel price range templates emphasize simple monetary administration by way of user-friendly spreadsheets.
The Weekly Crew stands out on this class with its easy templates for monitoring earnings, bills, and general budgeting.
Their success story underscores the profitable alternative to promote monetary planning instruments on Etsy.
- Vendor success: The Weekly Crew with over 62,000 gross sales from 29 listings.
- Product vary: Consists of earnings and expense trackers and numerous price range spreadsheets.
- Market alternative: Excessive potential for fulfillment in monetary planning instruments.
12. Occasion Playing cards
There’s a big demand for printable playing cards, making them one of many best-selling digital merchandise on Etsy. These playing cards cowl every thing from birthdays to holidays and extra.
Printable playing cards present a handy possibility for expressing sentiments. Prospects can simply obtain and print them at their leisure.
WillowLanePaperie is a superb success story on this market with their thanks playing cards. They’ve amassed a whole lot of hundreds of {dollars} from over 306,000 gross sales.
- Card sorts: Greeting, thanks, birthday, Christmas.
- Success story: WillowLanePaperie, promoting every card for $5.50.
13. Printable Labels & Packaging
Printables function a various vary of things like playing cards, invites, and labels.
These printable labels are versatile for organizing numerous gadgets, from kitchen to workplace provides.
BellamyStone shines as a distinguished vendor on this area of interest.
The store makes a speciality of printable houseware labels. These embody pantry and beauty labels. Their success is clear with practically 60,000 gadgets bought.
- Product vary: Playing cards, invites, printable labels.
- Versatility: Organizing kitchen, workplace, paperwork, and many others.
- Main vendor: BellamyStone (charging $1.30 for single labels and as much as $16.50 for bundles).
14. Reward Tags
Etsy has change into a number one platform for personalised printable present tags. They cater to varied events like birthdays and child showers.
These customizable tags permit patrons so as to add distinctive touches, comparable to names and messages.
MintyPaperieShop stands out on this market, with over 388,000 gross sales. The store gives distinctive tags at aggressive costs. They obtain spectacular gross sales figures within the printable stationery class.
- Events: Birthdays, child showers, seasonal celebrations.
- Customization choices: Recipient’s title, distinctive messages, and many others.
- Notable vendor: MintyPaperieShop (sells every tag for about $6).
15. Stitching Patterns
Knitting and crocheting patterns span a variety, together with attire and housewares.
Dot Pebbles Knits is a profitable Etsy store that sells animal plushie patterns. It has over 148,000 gross sales and has earned a whole lot of hundreds of {dollars}.
They have been in a position to obtain this success with affordably priced patterns.
- Product vary: Attire to housewares patterns.
- Etsy store success: Dot Pebbles Knits (patterns priced between $1 to $6.50).
16. Stickers
Promoting digital stickers on Etsy appeals to these with creativity and drawing abilities.
The market spans from Halloween themes to notepad designs. It permits for numerous product choices.
For instance, Happy Downloads excels in seasonal stickers. They’ve priced their huge assortment affordably and achieved over 175,000 gross sales.
Acorn & Crow Studio additionally stands out with a formidable gross sales file of just about 500,000.
- Entry prices: Low
- Revenue margins: Excessive
- Instance Etsy Retailer: Pleased Downloads (gives 10 – 25,000 sticker bundles at a worth vary of $2.50 – $17).
17. eBooks & Guides
Ebooks are rising in recognition, with hundreds of listings and gross sales on Etsy.
Do a fast seek for “e book templates and covers” or “ebooks for teenagers,” and you will see the unbelievable demand.
There’s a variety of ebooks which can be well-liked. Nevertheless, these associated to arts and crafts carry out greatest. This is not stunning, because it aligns with Etsy’s core viewers.
- Book listings on Etsy: Over 68,000
- Complete e book gross sales: Exceeding 100,000 items
- Fashionable searches: Book Canva, e book templates, e book covers, ebooks for teenagers.
18. Resume Templates
Promoting resume templates is changing into more and more well-liked on Etsy.
Star sellers on this class typically report hundreds of gross sales, with prospects’ desire for easy designs.
CoResume’s template exemplifies this pattern with its vital gross sales figures. Liisa Maloney has additionally discovered success on Etsy, promoting minimalist resume templates and producing substantial income.
- High-selling CV template options: Clear, skilled, impartial colours.
- Star Sellers’ gross sales vary: 4,000 to five,000 purchases.
- Instance of success: CoResume’s clear, skilled resume template.
- Liisa Maloney’s achievements: With costs between $8 and $9, her minimalist resume templates have garnered over 94,000 gross sales, leading to income exceeding $750,000.
19. Coloring Books
The enchantment of coloring books isn’t just for teenagers. It spans all ages.
Come to think about it, I’ve gifted coloring books to a number of mates over the previous few years. One at all times feedback on the bizarre individuals she encounters at any time when she’s procuring at Walmart, so I received her a “Folks of Walmart” grownup coloring guide!
Etsy has a thriving marketplace for downloadable coloring sheets.
With an enormous choice accessible, many distributors supply digital pages or complete books. This permits for customizable printing choices.
- Etsy search outcomes for “coloring pages”: Over 243,000 outcomes
- Merchandise supplied: Digital coloring pages and full digital coloring books
- Buyer flexibility: Print particular person pages or compile a customized guide.
Greatest Promoting Digital Merchandise on Etsy: Wrap-Up
Regardless of Etsy’s fame for distinctive handmade gadgets and craft provides, digital merchandise are a hidden gem on the platform.
There’s nice potential to earn passive earnings whenever you select to promote digital downloads. That is because of minimal upfront prices and the engaging “make as soon as, promote without end” mannequin.
Whereas these choices would possibly initially appear overwhelming, I hope these 19 best-selling digital merchandise on Etsy assist encourage your subsequent inventive endeavor or encourage your dive into the worthwhile realm of digital gross sales.
In case you’re on the lookout for extra data, take a look at our article on how to sell Canva templates on Etsy subsequent.